ALAÏA PARIS invites you in the Marignan Boutique to present its new fragrance ALAÏA PARIS EAU DE PARFUM BLANCHE by Azzedine Alaïa. It is the same team of creators - Carla Sozzani, Marie Salamagne, Martin Szekely, Paolo Roversi - which mobilized itself around the designer for Eau de parfum blanche, maintaining the same concern for precision and rigor. “In this new adventure,” Marie explains, “I aimed for a white, milky florality, a bit more solar, adding a powdery element, as well as the wealth of vanilla and a musky addition, in a timeless creation.” The new bottle, completely transparent, is decorated with the Alaïa lasercut, engraved in the glass. Video by Sarah Beeby.
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Crédit : Aurore de La Morinerie The story of Alaïa Paris perfume is written when people meet. The meeting between the couturier and the artist Aurore de la Morinerie adds a new chapter to this continuing story. For the launch of his first fragrance, Azzedine Alaïa invited the artist to create a special series of 4 sketches revisiting this emblematic laser-cut pattern which ornaments his signature looks and accessories, including the fragrance bottle itself.
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