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Search results “Advertising to create brand awareness”
Using Facebook For Brand Awareness
 
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Right now attention is incredibly cheap on Facebook and that makes it the perfect place to build a brand. Most advertisers want to do direct response marketing on Facebook. But I would strongly encourage you to use Facebook for brand awareness. Building your brand on Facebook will deliver much better rewards in the long run than trying to generate an immediate return. And with the average user checking the app 14 times per day... ...you can make sure that you are ALWAYS top of your prospects' minds.
Views: 10169 Ben Heath
7 Ways To Increase Brand Awareness and Build Your Business
 
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Increasing brand awareness should be the number one goal of every entrepreneur, business and creative professional. If no one knows that your brand exists and cannot recognize your brand when they come across it in the marketplace, then you have some real important brand design and marketing work to do. There are many ways to improve brand awareness ranging from strategic partnerships to content development, this video will help you understand if you are taking advantage of all the opportunities that are available to you to build your business effectively and efficiently. —————————————————————————————— Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands. —————————————————————————————— MY WEBSITE: http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse FREE MINI-EBOOK DOWNLOAD: “9 Design Elements Your Brand Absolutely, Positively Needs” http://www.philipvandusen.com/direct-optin FOLLOW ME ON TWITTER: https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL: http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST: https://www.pinterest.com/philipvandusen/ LIKE ME ON FACEBOOK: https://www.facebook.com/Verhaal-Brand-Design-115957185470571/ GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS: https://www.tubebuddy.com/philipvandusen RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE: "Imagine: How Creativity Works", Jonah Lehrer http://amzn.to/2mJpQe9 “Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR “Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu “Change By Design”, by Tim Brown http://amzn.to/2uaXYjX “Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker http://amzn.to/2CAIH0r “The Art of Innovation” by Tom Kelley http://amzn.to/2wtAevL “The Edge: 50 Tips from Brands That Lead” by Allen Adamson http://amzn.to/2Ef6fse “Art + Design” by Rex Ray http://amzn.to/2yLMRRT “Crush It” by Gary Vayerchuk http://amzn.to/2eYdfPO “Expert Secrets” by Russel Brunson http://amzn.to/2zEDOBT “See You at the Top” by Zig Ziglar http://amzn.to/2hBcdhw “Flow: The Psychology of Optimal Experience” by Mihaly Csikszentmihalyi http://amzn.to/2BhBEK MY EQUIPMENT + TOOLS: Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q Canon EOS 80D 18-55mm kit lens: http://amzn.to/2mnAAws Canon EOS 80D Yongnuo 35mm lens: http://amzn.to/2nniETh RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG ART Tube MP: Tube Mic PreAmp: http://amzn.to/2mFoVeE Mackie HR824 Studio Monitors: http://amzn.to/2nxQNz3 Sony MDR 7506 Headphones: http://amzn.to/2mFpsxa Screenflow: video editing software: http://amzn.to/2nxFLK3 Neewer 2 Packs Dimmable Bi-color 480 LED Video Light http://amzn.to/2Cz8INK Logitech HD Pro Webcam C920: http://amzn.to/2nmX4hZ Rode smartLav+ Lavalier Microphone: http://amzn.to/2n2xL7B OWC ThunderBay 4 0GB 4-Bay HD Enclosure: http://amzn.to/2npj7Va Toshiba 3.5-Inch 2TB 7200 RPM HD (x4): http://amzn.to/2mnWZtm HP 27er 27-in IPS LED Backlit Monitor http://amzn.to/2w29u1S Anker 2.4G Wireless Vertical Ergonomic Optical Mouse http://amzn.to/2iZHKts TubeBuddy: https://www.tubebuddy.com/philipvandusen Adobe Creative Suite (2017 CC) Native Instruments Komplete Audio 6: USB Audio Interface *We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
Views: 4159 Philip VanDusen
Three Ways to Build Brand Awareness
 
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Explore the pros and cons of the different tactics you can use to develop a sustainable awareness-building program for your brand. VIDEO TRANSCRIPT: With over a trillion pages indexed by Google the odds of your site getting found by the right prospect are astronomically stacked against you. If you’d like to increase those odds, stay tuned because today we’re going to explore the pros and cons of the different tactics you can use to get your brand found online. My objective is to help you achieve a more balanced approach so that you can develop a sustainable awareness-building program for your brand. Why it matters Imagine your perfect prospect sitting at home in front of her computer. She’s never heard of your brand. How is she going to find your website, how is she going to find your online store, your blog, your social media sites, or the online contest you’re hosting? Of course, if you knew who she was you could find her through outreach activities on social media or with email. But right now let’s focus on the inbound challenge of being found by prospects online. I don’t think any online marketer needs to be convinced of the importance of building and maintaining awareness for their brand. But optimizing your web pages and waiting for Google to deliver prospects is only part of the answer. There is a lot more you could do to build brand awareness. But with so many ways to be found online the question becomes which one is best for your brand? Well, I’ve got good news on two counts. First, you don’t need to choose and second there are actually only three ways that prospects can find you online anyhow. I’d like to look at the pros and cons of each to help you build a more effective and sustainable online awareness program for your brand. What it is The first way for prospects to find you online is through paid promotion. This means paying someone money to access their audience. Adwords is the most popular form of online paid promotion. With Adwords you pay Google to gain access to the 1.2 billion people who use their search engine each month. But there are many variations on this theme such as Facebook ads, LinkedIn post promotion, banner ads and native content. In all cases you’re paying a gatekeeper to gain access to a third party’s proprietary audience. In the case of paid search, the key concepts are clickthrough rate and conversion rate. Clickthrough rate refers to the percentage of people who click on your link when it is served up in their search results. The average clickthrough rate for paid search is about 3 and a half percent. So for every 10 thousand people who are shown your link you can expect 350 visitors to your site. Conversion rate refers to the percentage of those visitors who perform the desired action, that usually means buying something. The average conversion rate for paid search is around 5 percent. So from your 350 visitors you could expect to get 18 purchases. How much Google charges per click depends on how many other people want to advertise with that word. So although the average cost per click is about 40 cents, words that are highly sought after can cost over forty dollars per click. Which means your 18 buyers could cost you anywhere from 140 to 14,000 dollars or between 8 and 8,000 dollars per sale. The biggest upside of paid promotion is that you get immediate results. And over time these results can become predictable. So you can calculate the anticipated return on your investment with regard to traffic and conversions with a fair degree of accuracy. Since everything about this investment is measurable it’s easy to show cause & effect and to explain the investment to superiors. Pay-per-click scheme also comes with a potent feel-good factor because in theory you only pay for results. On the down side, the public trust factor in this type of exposure is low since it’s essentially the brand recommending itself, so visitors arriving through paid links may be more skeptical. Paid promotion can also be expensive if it’s your sole means of driving traffic and conversion. Especially as competition for your desired keyword increases. Budget allocated to paid promotion often displaces investment in developing the brand’s website in ways that would attract organic awareness and traffic. And as the website becomes less able to attract visitors on its own, brands can find themselves completely dependent on paid promotion to maintain their sales... Read more here: http://bit.ly/BrandAwarenessVideo
Views: 12118 Duffy Agency
Facebook Branding Awareness DOMINATION | Branding Your Business On Instagram & Facebook
 
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Facebook Branding Awareness DOMINATION | Branding Your Business On Instagram & Facebook Subscribe so you never miss another video 👉 https://goo.gl/xqijqT Start Growing Your Business Here 👉 https://bit.ly/2uWZYyG Get The FREE Facebook Ads Mini Course Here 👉https://www.yoursocialsystem.com/fb-ads Start Your Own $10k/Mo Marketing Agency Here 👉https://arsenalmarketing.io/agency Are You A Realtor? Start Booking More Appointments Here 👉https://www.yoursocialsystem.com/training Top Videos From My Channel: Facebook Pixel Tutorial 👉https://bit.ly/2P1NoYp Instagram Ads For Beginners 👉 https://bit.ly/2uYdEJS Facebook Ads For Beginners 👉 https://bit.ly/2KpC3CL Make Money With Facebook Ads 👉https://bit.ly/2Z55tsY Start A Digital Marketing Agency 👉 https://bit.ly/2GdvFue $0 - $10k/Mo Marketing Agency 👉https://bit.ly/2VDdmnE Top 3 Facebook Ads for Realtors 👉 https://bit.ly/2Uczzah Credit Cards I Recommend For Cash Back + Awesome Vacations Chase Ink Business Preferred (For Business Owners) - Get it here - https://goo.gl/FhbnbN
Views: 2452 Jason Wardrop
Facebook Advertising: My Most Effective Ad Strategy To Create Brand Awareness
 
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Want to learn MORE about Facebook Ads? I have a coaching program for just $7! Check it out here: bit.ly/7dollarcoaching
Views: 72 Laurel Portie
Instagram Brand Awareness Ad - How To Promote A Profile
 
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Having issues with running Instagram ads just to your profile, this new ad will help. It essentially allows you to run an ad in Instagram without the requirement of having a link to your website. **MY LINKS: Twitter: https://twitter.com/VentureDCS Facebook: https://www.facebook.com/VentureDigital Academy: http://www.venturedigitalacademy.com/ **LIVE TRAINING SESSION: If I have any live training sessions booked this month, they will be listed at this link. Check it out to see if one is scheduled right now: http://join.venturedigitalacademy.com **RECOMMENDED PRODUCTS (*includes affiliate links below): Google Apps For Work (free trial): http://bit.ly/venture-google Freshbooks accounting & invoicing (30 days free): http://bit.ly/venture-fresh Mailchimp (free for 2000 subs): http://bit.ly/venture-mailchimp Elegant Themes (WordPress Themes): http://bit.ly/venture-ethemes Leadpages (landing page tools): http://bit.ly/venture-lp GoToWebinar (save 10%): http://bit.ly/venture-gotoweb Adobe Stock (free 10 images): http://bit.ly/venture-adobestock Adobe Acrobat Pro: http://bit.ly/venture-adobeacrobat Adobe Creative Cloud: http://bit.ly/venture-adobecc
Views: 6260 Venture Digital
How to set up a Facebook Brand Awareness Ads
 
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How to set up Facebook campaigns - Branding ads Learn how to make money online using Facebook ads through affiliate marketing. For more affiliate marketing tips visit :- https://goo.gl/jmSFvm
Views: 859 Rohit Ashok
When to Use Paid Media To Promote Brand Awareness
 
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► Looking for a specific question or answer? Check out my business Search Engine: http://ask.garyvaynerchuk.com ► Subscribe to Entrepreneurship Answered Here - https://www.youtube.com/c/EntrepreneurshipAnswered?sub_confirmation=1 Q: Is paid promotion for “jabs” an effective way to build audience for “right hooks” down the line? Watch the full #AskGaryVee Show Episode 46 here: https://www.youtube.com/watch?v=vAROcMVP7dw Want your question answered on Entrepreneurship Answered? Click to submit your question -- https://twitter.com/intent/tweet?text=%40Garyvee%20%23askgaryvee&source=clicktotweet&related=clicktotweet -- Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur's take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets. Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC. Find Gary here: Youtube: http://youtube.com/garyvaynerchuk Website: http://garyvaynerchuk.com Facebook: http://facebook.com/gary Snapchat: garyvee Instagram: http://instagram.com/garyvee Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee --
Views: 1810 GaryVee Archives
4. How Do You Create Brand Awareness? | #BoFEducation
 
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Imran Amed explains how to build brand awareness in the early years of a business.►► All Episodes: 1. Do You Really Want to Start a Fashion Business? http://bit.ly/2qJ8lh2 2. How Do You Write a Fashion Business Plan? http://bit.ly/2pc9a1S 3. How Do You Finance Your Fashion Business? http://bit.ly/2pSO9bf 4. How Do You Create Brand Awareness? http://bit.ly/2pqGcqZ Watch the full series here: http://bit.ly/1QjU5S5 ►► Get your complimentary BoF Professional membership here: http://bit.ly/2pXJLcm BoF Education, Fashion's Platform for Online Learning: http://bit.ly/2jYk86O Subscribe to The Business of Fashion ►► http://bof.bz/9DZ73082p5J CONNECT WITH THE BUSINESS OF FASHION Web: www.businessoffashion.com Twitter: www.twitter.com/BoF Facebook: https://www.facebook.com/businessoffa... Instagram: www.instagram.com/BoF Newsletter: https://www.businessoffashion.com/reg... ABOUT THE BUSINESS OF FASHION The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, and is an indispensable resource for fashion executives, creatives, students, and entrepreneurs in over 200 countries. It has been described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players”, and “The Industry Bible”, www.businessoffashion.com
How to Grow Your Brand through Social Media - 3 Power Tips
 
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3 Power Tips on how to grow your brand through social media! **** Check out the free YouTube Masterclass at http://learnyoutubetoday.com/ (VIDEO) My 10 Step YouTube Checklist for Batch Producing https://www.youtube.com/watch?v=djLH81z4k5I List of the CONTENT from one 2 hour BATCH shoot: 1. YouTube Live on Chalene Johnson's YouTube Channel https://www.youtube.com/watch?v=P0jKHD8LmHE 2. Youtube Live on Video Influencer's YouTube Channel https://www.youtube.com/watch?v=kqcaqa3_uNs 3. YouTube Video on Video Influeners https://youtu.be/dGnrjIKDsy4 4. YouTube Video on THiNK Media TV https://youtu.be/qL6-JcdRfYY 5. Quick Tip Videos Uploaded Directly to Facebook http://bit.ly/NativeFBvideos 6. Photos Used on Instagram and Twitter https://www.instagram.com/seancannell/ 7. Native Upload on Facebook to Promote YouTube Interview https://www.facebook.com/seanTHiNKs/videos/1452164508128140/ Watch the #LearnYouTube17 Masterclass at http://LearnYouTubeToday.com FACEBOOK PAGE — I do weekly Facebook Live Streams on this page. http://fb.com/seanthinks QUESTION — Have a question about Online Video, Video Production, Tech, Marketing, or Anything Else? Post in comments section of this video! Check out the complete list of gear I use for creating YouTube videos here: http://thinkmediagear.com Download the FREE Think Media TV Video Gear Buyer's guide here: http://bit.ly/thinkvideoguide Subscribe to THiNK Media TV Here: https://www.youtube.com/THiNKmediaTV Sean Cannell on Social Media: http://videoinfluencers.net/ https://twitter.com/seancannell https://instagram.com/seancannell https://www.snapchat.com/add/seancannell https://www.facebook.com/seanthinks ---------Cameras Used To Shoot This Video ------- Camera — Canon EOS 70D http://amzn.to/22mmlqr Lens — Canon EF-S 10-18mm f/4.5-5.6 IS STM Lens http://amzn.to/2jhKnlj Tripod — Ravelli Light Weight Aluminum Tripod With Bag http://amzn.to/22mlVjS Microphone — Rode VideoMic Pro Compact VMP Shotgun Microphone http://amzn.to/29lUkcs Lighting — StudioPRO Bi Color Light Panel KIT http://bit.ly/videoLEDkit This VIDEO was EDITED with Adobe Premiere on a PC. http://bit.ly/PremiereProTrial DISCLAIMER: This video and description contains affiliate links, which means that if you click on one of the product links, I’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for the support! About this video: In this video Sean Cannell from THiNK media TV shares tips on how to grow your brand through social media including sites like YouTube and Facebook. If you want to learn how to grow your personal brand and the best social media branding tips, then check out this social media growth hacking video. building a social media brand takes time, check these tips if implemented will lead to social media growth.
Views: 21145 Think Media
How To Generate Brand Awareness With Facebook Ads
 
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Today's video is all about generating brand awareness with Facebook ads. Paid Ads are a great way to generate likes, comments, and shares to your post, inevitably allowing your brand to be seen among many people. In today's tutorial, I show you how to set up, run and manage a basic facebook ad optimized to get you more engagements on your posts. Ads like these are a cost-effective way to expand the reach of your facebook pages and grow your following overall. Along the way, I teach you a couple of tricks to make sure your ad budget goes the furthest possible while tracking key metrics to understand what is and isn't working. I hope you enjoy the video make sure to watch it the entire way through because I really cover some valuable things that will be really useful in your marketing toolkit.
Views: 1219 JoeKnowsHustle
#MarketingTips: Innovative Marketing Ideas
 
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Eight Innovative Marketing and brand ideas Cool marketing tips Also watch Experience Marketing https://youtu.be/f4iQ3TCbqTk Keywords: Take all you can if you break it Brilliant advertising strategies Proven marketing concepts Branding strategy marketing tips for small businesses Marketing strtaegies marketing management marketing strategies in India Consumer marketing tips and strategies marketing lecture advertising and marketing tips how to gain publicity great brand positioning strategies examples of great marketing
Views: 200114 Positive Revolution
The Secret Behind Coca-Cola Marketing Strategy
 
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Coca-Cola is the biggest non-technology company in the world. Origionally only selling 7 servings a day, the company has grown slightly, at an estimated rate of more than 1.9 billion servings a day. Whats the secret behind their success? With only 4 billion dollars being invested into their advertising, it has allowed Coke's advertising team to experiment and released its fare share of interesting campaigns.
Views: 382273 ThoughtCatalyst
Novofex - Social Media, Digital Exposure, Brand Awareness
 
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Social Media has taken the internet by storm. It has completely changed the way we communicate with others and can be an effective way for you to communicate with your target audience, and it is completely free! Here are 7 excellent reasons why you should start utilizing these channels. It can help showcase your brand by giving another marketing channel to increase brand awareness and drive new sales. It can help in developing a loyal online community to help bridge an emotional connection between your customers and your prospects. It can help improve your customer service by giving you a source of feedback and response for your customers. By interacting in social networks and with your customers, it increases your digital exposure. It can help boost traffic for your brand and improve SEO. It can boost your sales and expand your customer base due to the world wide access of social media. Lastly, it can help save on marketing cost due to low cost of digital advertising and free social media account. Managing social media accounts and monitoring the content and feedback can be time consuming and you need to focus primarily on your business. That’s why you have us at Novofex! We have many years of experience. We have creative ideas, effective strategy, organized planning, time management skills to assist you in maintaining your social presence. Get in touch with us today. Phone: 866-642-4556 Website: novofex.com Email: [email protected] Facebook: facebook.com/Novofex Twitter: twitter.com/Novofex Social Media & The 7 Reasons To Use These Channels 0:00 - 0:20 (Communication, Marketing) Showcasing Your Brand 0:21 - 0:34 (Brand Awareness, Increase Exposure) Developing a Loyal Community 0:35 - 0:50 (Online Community, Longterm Business Success) Improving Customer Service 0:51 - 1:03 (Feedback, Customer Relations, Active Listening) Increase Digital Exposure 1:04 -1:18 (Online Presence, Social Networks) Boost Traffic and Search Engine Rating 1:19 - 1:34 (Search Engine Optimization, Customer Growth) Expand Sales and Audience 1:35 - 1:48 (Customer Base, Sales Growth) Cut Marketing Cost 1:49 - 2:00 (Advertising, Social Media Marketing) Expert Team and Customer Services 2:01 - 2:18 (Time Management, Online Presence, Social Media) Contact Us 2:19 - 2:24 (www.novofex.com)
Views: 30859 Novofex
How To Increase Your Brand Awareness - The Modern Marketing Show Ep 1
 
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For today’s inaugural episode we’re going to be covering one of the most popular posts on my blog which was How To Increase (by 10X) Your Business and the importance of branding consistency. It’s no secret that people prefer consistent to inconsistent people, but do these same feelings carry over towards brands and businesses? And can you use this to dramatically increase your brand awareness? Absolutely. Not only that, where being a consistent person can help you make more friends, being a consistent business can help you make more money. -~-~~-~~~-~~-~- Please watch: "Digital Marketing Basics – Basic marketing techniques to grow your business | Modern Marketing Ep 7" https://www.youtube.com/watch?v=J5tmDRzJykA -~-~~-~~~-~~-~- ► Download your free copy of The One Page Business Plan Here – http://adamerhart.com/marketingplan
Views: 1429 Adam Erhart
Corporate Gifts to Create Brand Awareness
 
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Many businesses struggle with creating an effective marketing strategy as traditional marketing campaigns now often fail to win over the target audience. Including corporate gifts in your social media marketing campaigns can help you create brand awareness in the right circles. We are known for providing high quality products and completing the jobs under the most crucial deadlines. Call now: +971 4 44 16 304 or visit our website: https://bravura.ae
Facebook Brand Awareness Campaign -- The $10 Super FB Hack
 
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FACEBOOK BRAND AWARENESS CAMPAIGN -- THE $10 SUPER FB HACK There is a hidden Facebook brand awareness campaign that nobody uses, and that only costs you $10 per day. This is the best way to advertise on Facebook, especially to increase brand awareness. In this video, Scott Oldford shows you step-by-step how to use this Facebook brand awareness campaign for both your Facebook paid advertising and organic posts. If your Facebook brand awareness objective is to dominate your audience’s newsfeed in 2018, this simple (but highly effective) Facebook brand awareness campaign is for you (and if you watch this video, you will know how to do it for $10). To Discover More About This Video, Visit: http://scottoldford.com/marketing/facebook-brand-awareness To Read This Video's Accompanying Article on Entrepreneur.com, visit: http://snip.ly/l55uq --------- Do you feel “stuck at 6 figures”? If so, Scott has written the step-by-step blueprint on exactly how to scale your business to 7-figures…even if you’ve been stuck for 6 months or more, and have no idea what the next step is. In this 28 page guide, Scott shows you exactly what you need to focus on the right problem at the right time. This is based on over 15 years of experience in selling more than $15 million worth of products and services. Grab your blueprint here: http://bit.ly/2EW1xAy -------- ++ DO NOT forget to join me and thousands of successful entrepreneurs become omnipresent and ‘THE’ most relevant choice in their industry -- visit http://scotoldford.com/tv to sign-up now ++ Say hi on social: Facebook: https://www.facebook.com/officialscottoldford/ Instagram: https://www.instagram.com/scottoldford/ Linkedin: https://www.linkedin.com/in/scottoldford/ Twitter: https://twitter.com/scottoldford #ScottOldford #Infinitus #EntrepreneurAdvice --------------- ** This video was first published on: https://youtu.be/f1NGhHqnPNs **
Views: 9377 Scott Oldford
Building Brand - The Power of Social Media: Daryl D'Souza at TEDxRyersonU
 
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"The brand is your primary asset to manage." Daryl D'Souza speaks to the power of defining and communicating brand; leveraging the power of social media to communicate and engage within our communities. Daryl emphasizes the vast potential of using real-time connectedness to communicate a personal focus to a global reach. His brand, Lou Dawg's, promotes good times with great people. Daryl D'Souza is the co-owner of the Toronto-based Lou Dawg's restaurants, and a marketing instructor for the G. Raymond Chang School of Continuing Education at Ryerson University. As a Ryerson computer science alumni, he worked as an information technology professional in the eHealth industry. Daryl completed a Masters of Business Administration and launched Lou Dawg's shortly thereafter with a business partner to create a dining experience that resonated with their personality and student roots. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
Views: 144517 TEDx Talks
Building brand awareness with Facebook advertising to a cold audience
 
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Have you tried Facebook advertising but it didn't work for your business? Don't give up... you just need the right strategy. In this video I share a strategy that will generate leads from your ideal customer for less than the cost of 1 cup of coffee a day! If you are trying to reach more people (aka your ideal customer) to give them value and share your product or service... done right, Facebook advertising will deliver.
Views: 13 Michelle Adams
How to Create An EFFECTIVE Facebook Brand Awareness Ad Campaign: Over-The-Shoulder Demonstration
 
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In this video I show you how to create an EFFECTIVE Facebook brand awareness ad campaign. Facebook brand awareness ads can be really beneficial, particularly if you're a local business or have a big event or product launch coming up. I often use them for my own business and for clients, with great results. This video is an over-the-shoulder demonstration. I show you how to create a brand awareness campaign on Facebook, step-by-step, including my best tips for how to make your Facebook brand awareness ads effective. ************************** NOTE: You can download our free 5-Part Facebook Ad Template here: https://www.leadguru.co.uk/facebook-ad-template-lp/ This template includes some of the best performing ads I've created for my clients in multiple industries, and if you're looking to get better results from Facebook, you'll find it very useful. ************************** Interested in our Facebook advertising services? If you're doing £20k+ ($25k+) in revenue per month, I'd love to talk to you. You can book a free strategy session with me here: https://www.leadguru.co.uk/strategy/
Views: 192 Ben Heath
How to Build Your Brand, Think Bigger and Develop Self Awareness — Gary Vaynerchuk Interview
 
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Gary Vaynerchuk shares tips on How to Build Your Brand, Think Bigger and Develop Self Awareness. Check out the #AskGaryVee book here: https://amzn.to/2CIzVl5 In this interview, #1 New York Times best-selling author Gary Vaynerchuk shares advice building a personal brand, how to think bigger, online video trends, and why self-awareness is important for every influencer. Check out Gary Vaynerchuk's latest book, "#AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness" https://amzn.to/2CIzVl5 Check out Gary Vaynerchuk online: https://www.youtube.com/user/GaryVaynerchuk https://twitter.com/garyvee https://www.instagram.com/garyvee/ https://www.snapchat.com/add/garyvee Music Courtesy of Hurley Mower https://soundcloud.com/nedmowermusic https://www.facebook.com/hurleymower Download the free checklist with “19 Tips for Getting More Views and Subscribers on YouTube” at: http://videoinfluencers.net/19tips Benji Travis on Social Media: YouTube- https://www.youtube.com/user/benjimantv Instagram- http://instagram.com/benjimanfood Facebook- https://www.facebook.com/benjimantv Twitter- https://twitter.com/benjimantv https://www.snapchat.com/add/benjimantv Sean Cannell on Social Media: https://www.youtube.com/user/seanTHiNKs https://twitter.com/seancannell https://instagram.com/seancannell https://www.facebook.com/seanTHiNKs https://www.snapchat.com/addseancannell Video Influencers – Helping You Increase Your Influence, Income, and Impact With Online Video http://videoinfluencers.net/ https://www.facebook.com/videoinfluencers https://twitter.com/videoinfluencer VIDEO GEAR, LIGHTING AND LINKS (AND OTHER STUFF) Video Gear Used For This Video: ** Camera - Canon t5i https://amzn.to/2CnX8HW ** Canon - Sony Alpha a7S https://amzn.to/2CpD888 ** Editing Software Adobe Premiere Pro CC http://amzn.to/1SvAfDh DISCLAIMER: This video and description contains affiliate links, which means that if you click on one of the product links, I’ll receive a small commission. About This Video: In this video Benji Travis from Video Influencers interviews Gary Vaynerchuk at VaynerMedia New York, NY. They talk about How to Build Your Brand, How to Think Bigger, and developing self-awareness as an influencer. Gary also share tips on current online video trends like musical.ly and snapchat as well as tips for building a personal brand in 2016. Gary’s branding advice and tips from his latest book #AskGaryVee will help you build your influence, income, and impact, so check out the Gary Vaynerchuk Interview! #videoinfluencers
Views: 1011063 Video Influencers
How to Use Facebook Ads to Grow Your Brand (Fast!)
 
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Want to know how to use Facebook ads to grow your brand? Then you’ll love this step-by-step this video. I’ll reveal how I used Facebook ads to generate more than 60,000 Facebook page likes and a 9,000 person community outside of Facebook. And I’ll show you the step-by-step process in this video. Specifically, you’ll learn one of my favourite Facebook advertising strategies – the CBR Method. First, I’ll show you how to plan and create epic content (that’s appropriate for your industry) and that your target market will share and most importantly remember. Next, I’ll show you how to use Facebook ads to promote your epic content to maximise your brand awareness and move the needle in your business. Finally, I’ll show you how to compound the brand building benefits that successful Facebook advertising can have. And when you finish watching, leave a comment below the video to let me know what you think… and how you plan on using the CBR Method to grow your brand with Facebook ads. If you’re looking to get more actionable Facebook advertising videos like this one, make sure to subscribe to my YouTube channel right here: http://www.youtube.com/subscription_center?add_user=UC5Dv8i_vH5M9rB3HOZDCkng
Views: 5131 Ben Heath
Branding: Nike & Apple Marketing Strategy
 
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Subscribe: https://www.youtube.com/c/BrianGJohnsonTV?sub_confirmation=1 What can we learn from Apple and Nike when it comes to marketing and branding? Share this video: https://youtu.be/BmnKyhOZkNk Don’t just share your message. Stake your claim and amplify it! NEW VIDEOS: Wednesdays & Thursdays I share the very strategies, tactics and rituals that have generated job ending results for myself and countless students. More importantly, my methods have allowed me to impact others in a positive way and they can help you to do the same. Subscribe and join me! Subscribe: https://www.youtube.com/c/BrianGJohnsonTV?sub_confirmation= Send Your Swag: Brian G. Johnson 3630 Outback Vista Point Colorado Springs, CO 80904 ** All video and audio content created by myself and or used with permission from the creator.
Views: 117726 Brian G Johnson TV
✅How To Build Brand Awareness 2019  [BRANDING-COPY these tips!]
 
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How do you create brand awareness and recognition, in this video I show how to brand your amazon FBA Private Label products the right away Click below to see information on the Amazon Wizard Comprehensive FBA Seller Course - now with over 130 video tutorials including pdfs and templates; currently on offer with 3 months personal mentorship and support from yours truly! ★☆★ AMAZON WIZARD FBA SELLING COURSE! ★☆★ ► https://amazonwizard.teachable.com/p/amazon-wizard ★☆★ AMAZON COURSE REVIEWS & TESTIMONIALS! ★☆★ https://amazonwizard.co.uk/?page_id=591 ★☆★ BEST AMAZON SOFTWARE ★☆★ ► Jungle Scout https://tinyurl.com/y94aycbo ► Helium 10 Keyword Software 50% OFF (Use Code: SAJAD50) https://bit.ly/2HTXDOp ★☆★ BOOK A COACHING CALL ★☆★ https://bit.ly/2JmQlCy ★☆★ COMPLETELY FREE PRODUCTS! ★☆★ Free Amazon Advanced Product Research E-book! ► https://bit.ly/2J9pUNN Amazon Wizards FaceBook Group (Free to Join!) ► https://bit.ly/2vUz8dT Like, Share & Subscribe to my channel for more FREE videos! ► https://bit.ly/2CV3D5Y ★☆★ AMAZON FBA PLAYLIST ★☆★ ► https://bit.ly/2GXLMNS ★☆★ ENTREPRENEUR BUSINESS MINDSET PLAYLIST ★☆★ ► https://bit.ly/2HnJx6w FOR MENTORING/CONSULTANCY ENQUIRIES PLEASE EMAIL ► [email protected] Twitter ► https://twitter.com/AmazonWizards Instagram ► https://bit.ly/2HyIn4i Facebook ► https://www.facebook.com/AmazonWizardUK/ See you all in the next one! Dr Sajad Ali #MillionaireRules #amazonfba #amazonfbauk #sellingonamazon ▶️🔥🔥The Amazon Lamborghini Myth! https://www.youtube.com/watch?v=n0hOpgZB5gQ&t=42s ▶️💡💡How I go in RIDICULOUS DETAIL with product research! https://www.youtube.com/watch?v=_LtpS0HDHY4 ▶️💰💰Is Amazon FBA OVERSATURATED?? https://www.youtube.com/watch?v=bDOQpYbcKKw&t=598s ▶️💯💯Learning about Amazon PITFALLS https://www.youtube.com/watch?v=K5TmywBe4sw&t=81s
Views: 939 Millionaire Rules
Creating brand awareness on Facebook
 
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This is the video that explains about how to create brand awareness on Facebook.
Views: 1138 surfitweb onestop
How To create  Campaign in Google Adwords To Generate Brand Awareness
 
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how to create a campaign for brand awareness ? for brand awareness we should use cpm and display network campaign with reponsive ad
Views: 297 OM Maurya
5 Social Media Campaign Examples From Big Brands You Want to Be In 2018
 
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There's no better places to look for social media campaign examples than to the big brands that do it best. That's why Ramona has compiled 5 of her favorite social media examples for you. Whether you're looking for small business social media ideas or you're one of these big brands, this video has something for you! READ 22 More Social Media Campaign Ideas: ► https://www.impactbnd.com/blog/social-media-campaign-ideas DOWNLOAD the 2018 Inbound Marketing Strategy & Template: ► https://hubs.ly/H09_qJj0 Visit Our Website for honest and unfiltered advice, stories, strategies, and support: ► https://www.impactbnd.com Happy marketing!
Views: 33765 IMPACT
How To Use Retargeting Ads to Increase Brand Awareness and Drive Sales
 
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Follow Along: www.m360.us/a4b5 Why is Retargeting Important? Think of retargeting as sales persistence. Any good salesperson knows that you usually don’t get prospects on one touch. It takes follow-up and persistence to build brand awareness, persuade people and catch them when they’re ready to make a buying decision. In digital marketing, we often see campaigns that take 20 or more touches to close the deal. Used strategically, retargeting campaigns can increase brand awareness, brand loyalty, sales, and repeat customers! Marketing 360® will also be providing a Q&A portion to allow our viewers to get their answers to their most important questions. You can also access the Slide Deck presentation here: www.m360.us/a4b5 --- Additional Videos on Marketing Strategies: - Social Media Marketing vs Social Media Management - What’s the Difference? - https://youtu.be/7PBahHRwdcw - Reputation Management: Build A Strong Online Reputation - https://youtu.be/wh5LfjCUo3w - Social Media Marketing for Small Business - Essential Today - https://youtu.be/rIhrL0SfGqs - Diversify Your Marketing Strategy - 6 Tips - https://youtu.be/Z9V-l0ksAZ8 - Social Media Marketing Management by Marketing 360® - https://youtu.be/LH7s7zvIpC8 --- Learn more about Marketing 360® and create your own marketing plan for free at https://www.marketing360.com/start/?ref=SocialWebinar -- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 540 Marketing 360
Coca cola Creates First Ever  Drinkable  Advertising Campaign
 
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" This is called a Real Branding Campaign " As ‪#‎coca_cola‬ says, "NEXT TIME YOU'RE THIRSTY, DRINK AN AD" A drinkable advertising creates the illusion that you actually taste the campaign and that’s why they collaborated with Shazam, helping the audience enjoy a Coke Zero with the help of technology. By “Shazaming” the ad, viewers see Coke Zero pouring in the screen of their smartphones, filling a glass, which ends up into an actual free Coke Zero that can be redeemed on big retail stores across the US. (Declaration: We do not own any of the copyright or intellectual properties of this video, This is purely for sharing and awareness. It is not for commercial purpose.)
Pinterest Awareness Ads Tutorial 2019 - How To Create Promoted Pins Awareness Campaigns
 
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Check out our Pinterest Ads Awareness Campaigns Tutorial for 2019. Pinterest Promoted Pins Awareness Campaigns. Pinterest Awareness Campaigns will help you get more Pinterest Engagement and grow your profile. We go through some of the top tips for Pinterest Engagement Campaigns. Pinterest Promoted Pins Awareness campaigns. Pinterest is one of the best social media networks to build brand awareness because it’s more likely to be an early marketing touchpoint than most other platforms. And people use the platform specifically to broaden their consideration set. Most pinners use the platform to find new ideas, products, and projects and you can be the one that delivers that to them. How to Promote On Pinterest: https://business.pinterest.com/en/promote-on-pinterest Build Pinterest Brand Awareness: https://business.pinterest.com/en/awareness Pinterest helps you reach people while they decide what to buy or do next. Get your message in front of the right people, and help them make confident decisions. Pinterest Ads Tutorial 2019 - Pinterest Advertising Tutorial For Traffic Campaigns: https://www.youtube.com/watch?v=SKJ9J1X5dy0 Pinterest Audiences Tutorial 2019 - How to Create Pinterest Retargeting Audiences & More: https://www.youtube.com/watch?v=b2ohhUi5OCA Pinterest Audience Insights Report and Pinterest Analytics Reports 2019 - Audience Demographics: https://www.youtube.com/watch?v=BPKG2Xy1QP0 Pinterest Marketing Tutorial 2019 - Pinterest Marketing 101 Strategy Course To Grow Your Followers: https://www.youtube.com/watch?v=5y188Z01jW4
Views: 397 Surfside PPC
Emotional Branding Tactics of the Funniest Commercials: Absurd Ads
 
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http://602communications.com/ Creating funny ads is simpler than you might think. The secret is understanding the ten humor archetypes that are the foundation of humor ads. In this three-minute emotional marketing lesson video, emotional marketing speaker Graeme Newell shows how to create laughs using the absurd solution technique. Learn how to use this simple formula to entertain and move your customers to a deeper connection with your brand. We have all seen the funniest commercials and wondered how we can use that same advertising humor in our humorous advertisements to make great humor commercials. Today, I'm going to tell you how you can use emotional branding and advertising humor to make the funniest commercials you can. Emotional Branding and Humor To a lot of advertising copy writers, humor in advertising is a far-off fantasy that is for "funny people," and not them. Emotional branding is a way of looking at the funniest commercials around and discovering what the key, underlying concepts are of the humor commercials. In truth, the funniest commercials aren't just born out of a flash of advertising humor inspiration -- they are carefully crafted with key concepts of emotional branding in mind. How the Funniest Commercials do it The funniest commercials around follow set rules that govern humor. Humor commercials use these 'creative vehicles' to deliver a strong message while still giving the audience the humor in advertising they desire. In this particular video, I'm going to tell you about one of the most powerful emotional branding tools humorous advertisements use -- the absurd next step. Humor in Advertising Using Absurd Next Step The absurd next step is an emotional branding tool used in the funniest commercials to create great advertising humor. It depicts a relatively normal situation, and then absolute insanity is introduced into the humor commercials, and pure chaos ensues. This formula has been followed by humorous advertisements all over the world to great effect. All you have to do is to follow the emotional branding steps of humor in advertising and you too can create great humor commercials. Humorous Advertisements Using Positive and Negative Absurd Next Step Within the emotional branding humor archetype of absurd next step are two advertising humor variations. You can go either positive with your humor commercials, or you can go negative with your humorous advertisements. While the archetype stays the same -- it's the same general concept -- the method of delivering the concept differs between various humor commercials. With this an advertising copy writer has more tools at her disposal when writing humor commercials. Positive Absurd Next Step in Advertising Humor When using absurd next step in a positive manner in humorous advertisements, you have a set of steps you must follow. The emotional branding humor archetype here is to establish a normal situation at the beginning of the humor commercials, introduce the product, and then show the situation spiraling totally out of control. This would be like the funniest commercials that show a man using the product and then deciding that he can suddenly perform brain surgery, or a humorous advertisement showing a deal so good that a woman needs a 16-wheeler to haul out everything she bought. Negative Absurd Next Step in Humor Commercials The other way to use the emotional branding comedy archetype of absurd next step is to flip it on its head and deny a need. This type of advertising humor shows the horrible consequences of what happens when the product causes things to spiral out of control. The humor in advertising used here is to deny a need and appeal to the dark side of the audience. We all like laughing at the misfortune of others in advertising humor, and your customers are no different. Show a man getting pummeled by a giant rat when he tries to catch one using cheesy snacks, or how eating beef jerky will make you so bold that you mess with Sasquatch (it doesn't end well).
Views: 38312 Graeme Newell
Facebook Brand Awareness Campaign In Hindi
 
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Facebook Brand awareness campaign in Hindi
Views: 1908 IT TECHNOLOGY HUB
The Power of Facebook Advertising Explained for 2019
 
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Ever heard of Wish? The shopping app? Wish is an app started by engineers who worked at Google on the AdWords product. They’re doing billions of dollars in sales … and I genuinely believe they’re the only conceivable threat to Amazon today. How’d they do it? They spent nearly 100% of their money on Facebook and Instagram advertising. In this video, I talk more about how to run ads on social, building brand, and the bigger mistakes most companies are making on Facebook. In my full keynote, I talk about Facebook advertising strategies companies can use to win in a 2019 world: https://garyvee.com/facebookkeynotefull What’s one brand that you think is really crushing it on social? Leave your answers in the comments below. — If you haven't joined my #FirstInLine community, you need to jump on it ASAP! By joining #FirstInLine, my messaging program, you get details on exclusive giveaways that I'm doing, updates regarding my keynotes/conferences, and more ;) You can join here: https://garyvee.com/JoinFIL Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). — Get my newest shoe here: https://garyvee.com/GaryVee003 — Follow my journey as an #entrepreneur here: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD — ► Subscribe to my channel here: http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk ►Check out my second channel here: http://www.youtube.com/askgaryvee — Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations. In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men's lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy. Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity:Water. Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber. Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world, as well the host of The GaryVee Audio Experience, a top 100 global podcast, and host of #AskGaryVee, a business and advice Q&A show which can be found on both YouTube and Facebook. Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am. — Check out my Alexa skill!: http://garyvee.com/garyvee365 — Follow Me Online Here: 2nd YouTube: http://www.youtube.com/askgaryvee Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary Facebook Watch: http://facebook.com/garyvee LinkedIn: https://www.linkedin.com/in/garyvaynerchuk/ Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Official Merchandise: http://garyveeshop.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP
Views: 317343 GaryVee
Facebook Brand Awareness Ads Campaign Part 1 - Digital Buzzword
 
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Every business want to increase its Brand Awareness in local market and all the business want to get famous nationwide. But, have you tried Facebook’s Brand Awareness Campaign Objective to increase your business awareness?
Views: 6460 Tarun Kaushik
The Difference Between Marketing vs. Branding Strategies
 
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Q: When it comes to the mechanics of making sales online, do you need a call to action? Do you trust that with enough good will and trust people will find your website/email when it's time to buy? If I need my content to drive bookings, should I not at least have a link for more info when people are ready to buy? Watch the full #AskGaryVee Show Episode 22 here: https://www.youtube.com/watch?v=IAmZ5iWHxw4 Want your question answered on Entrepreneurship Answered? Click to submit your question -- https://twitter.com/intent/tweet?text=%40Garyvee%20%23askgaryvee&source=clicktotweet&related=clicktotweet -- Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur's take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets. Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC. Find Gary here: Youtube: http://youtube.com/garyvaynerchuk Website: http://garyvaynerchuk.com Facebook: http://facebook.com/gary Snapchat: garyvee Instagram: http://instagram.com/garyvee Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee --
Views: 18317 GaryVee Archives
Should You Run Facebook Brand Awareness Campaigns Before Direct Response Campaigns?
 
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In this video I answer the Facebook ads question: Should You Run Facebook Brand Awareness Campaigns Before Direct Response Campaigns? This is the first video of many in a new Q&A style format. I receive dozens of Facebook advertising questions everyday from my YouTube channel and Facebook Ads Mastermind Group (Click here to join: https://www.facebook.com/groups/483271052092516/) And whilst I do my best to answer those questions, I thought people would find it useful to hear my answers in short videos. Brand Awareness and Direct Response is something that's hotly debated when it comes to Facebook Advertising. My approach has been consistent for the past few years - I do both. Around 10% of our client's budgets are dedicated to Facebook brand awareness ads and these are run alongside Direct Response campaigns. If you enjoyed this video and found it useful, please give it a like and leave a comment below. ************************** NOTE: You can download our free 5-Part Facebook Ad Template here: https://www.leadguru.co.uk/facebook-ad-template-lp/ This template includes some of the best performing ads I've created for my clients in multiple industries, and if you're looking to get better results from Facebook, you'll find it very useful. ************************** Interested in our Facebook advertising services? If you're doing £20k+ ($25k+) in revenue per month, I'd love to talk to you. You can book a free strategy session with me here: https://www.leadguru.co.uk/strategy/
Views: 97 Ben Heath
Top 10 Companies with the Best Advertising Campaigns
 
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Top 10 Companies with the Best Advertising Campaigns
Views: 492752 WatchMojo.com
3 Actionable Facebook Tactics to Raise Brand Awareness
 
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Today, more and more digital marketers are relying on social media to bolster their advertising and sales forces. Facebook remarketing is a great tactic to not only research your key demographics, but also to promote your content and build brand recognition. Here we will discuss 3 actionable Facebook remarketing tactics to implement in order to raise brand awareness and better use social media to advertise to your targeted audience. The first targeting tactic is using email lists to create a Lookalike Audience. You can actually upload email lists directly into Facebook and use them to identify more users with matching interests. What you’ll do is take your email list (if you are an eCommerce site you’ve probably compiled this list via receipt returns) and upload it into Facebook. Facebook will then match those emails with actual users, and then widen its scope at your discretion (1-10% of the population). The lookalike audience that Facebook develops from our email list should, theoretically, be filled with users with similar interests that should be interested in your product or service. You can even use this new lookalike audience and add further targeting layers on top of your new ad population to make them even more specific. The second Facebook remarketing tactic that you should consider is making a Facebook video and promoting it on the site. Facebook Autoplay feature helps you drive your content’s Facebook engagement up. You can also use the feedback data you get from the video to make more retargeting ads. For example, you can make a new audience list based on the time spent watching the video (retarget anyone who watched more than 50%) and create a specific retargeting ad for those specific users. Lastly, try sponsoring and promoting ads around conference for your industry. Instead of paying the $1000-$2000 that it would take to sponsor the actual event, try creating conference specific ads with great creatives and launch them near the conference. Use a 1-mile radius around the conference to target the attendants and surrounding foot traffic. You can use different social media to target specific job titles at the conferences as well. Keep these localized targeting ads running as long as the conference lasts, and set up a budget of around $25/day to reach the right amount of people. As opposed to sponsoring the actual event, you should be saving somewhere between $900-$1900 while still reaching the most high quality and conversion-prone audiences. Using Facebook remarketing tactics like these can help guarantee you are getting the most bang for your marketing buck. Let us know how they work for you. Goodluck!
Views: 602 Directive
7 Key Steps to Planning and Launching a Successful Marketing Campaign
 
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Planning and launching a successful marketing campaign can be quite the daunting challenge! These 7 steps will help you create the most effective campaign possible, while avoiding pitfalls along the way. Step #1 - Begin with the end in mind Identify your goals Analyse your business Step #2 - Set your time-frame What is your best case and worst case scenario? Don’t lock yourself into unreasonable time frames that will reduce your success because you rush Step #3 - Identify your milestones How will you define success? Step #4 - Plan your budget What should you spend? What is your competition doing? Will your budget get you where you’re going? Step #5 - Choose your channels What channels should you appear on? Where are your customers? What platforms do you need? Step #6 - Execute your plan Launch! Step #7 - Optimize your results Use data and analytics to optimize your campaigns for the best results Following these 7 steps will help you create your best chance of launching a successful campaign right out of the gate. What are your favorite marketing planning tips? Feel free to leave them below! #digitalmarketing #marketingcampaign #marketingstrategy --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 31961 Marketing 360
Using new social media to create brand awareness
 
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Watch all of our interviews from IRCE at: http://www.marketingsherpa.com/IRCE “These platforms where there’s not that much usage it gives you the ability to make a name for yourself.” Danny Gavin, Vice President and Director of Marketing of Brian Gavin Diamonds sat down with MarketingSherpa’s Director of Editorial Content Daniel Burstein in the MarketingSherpa Media Center at IRCE 2015 to discuss how Brian Gavin Diamonds uses new social media platforms to build brand awareness.
Views: 330 MarketingSherpa
Facebook Brand Awareness
 
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How to Create Brand Awareness Ads in Facebook
B2B Advertising Beyond Brand Awareness: How Display Can Drive Revenue
 
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In this webinar, Avanish Sahai, Chief Product Officer at Demandbase, Eric Wittlake, Sr. Director of Media at Babcock & Jenkins and Robert Ray, President Americas at DWA will discuss how the integration of display ads can be used to target specific B2B accounts at every phase of the customer lifecycle.
Views: 295 Demandbase
How to Effectively Use Pinterest Ads in 5 Easy Steps
 
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Although Pinterest was initially a social media network that allowed users to share, save and manage pictures (also known as pins), Pinterest has now become an effective advertising network since 2014. Considering the fact that a majority of Pinterest users access the site to plan purchases and a majority have made a purchase after seeing the product displayed on Pinterest, getting a return on investment is highly likely if you know how to use Pinterest ads effectively. The first step to get started with advertising on Pinterest is opening a Pinterest business account by following the prompts on business.pinterest.com. Should you have already created a personal Pinterest account, you can easily switch to a business account by clicking on “convert now”. Make sure you set your account’s location as it will determine the currency you will be billed in and cannot be changed. Once your business account has been set up, to manage or create Pinterest paid ads, simply go to: ads.pinterest.com. The second step is creating your advertising campaign. Campaigns help you categorize your different Pinterest paid ads. For example, should you be in the beauty industry and wish to advertise beauty products, you could set up a campaign per product you wish to advertise on Pinterest. You can also create campaigns according to your targeting. For example, you could have one campaign for ads targeting just women and another campaign for ads targeting just men. You can go even deeper, by creating a campaign per country you’re targeting. Note, you can have an unlimited number of Pinterest ads per campaign. The third step before even setting up your ads is knowing what goal you want to achieve. Your goal could be to build brand awareness, to generate more traffic, to capture more leads, to increase engagement or sell more products. Once you’ve identified your goal, you’ll know what your key performance indicator is (also known as KPI). For example, if your goal is to generate more traffic to your website, your KPI will be clicks. If your goal is to generate more brand awareness, your KPI will be the growth in audience size and the growth in engagement. If your goal is sales, your KPI will be the revenue generated, and so on. The fourth step is to set up your ad. To set up your ad, go to ads.pinterest.com. The first section will show you analytics for your Pinterest paid ads. Total impressions means how many times your ad was shown. Total engagements is the total number of people who clicked on your ad to have a closer look at it, the number of people who liked the pin or commented on the pin. Total conversions is the number of people who either signed up to your offer by submitting their contact details if that’s what you are collecting or the number of people who actually bought as a result of seeing the ad. Spend, is how much you’ve spent so far advertising your pin. When you scroll down, you’ll also see statistics for your ads broken down into categories. You’ll have statistics under “awareness campaigns” if you selected “building brand awareness” as a campaign objective. You’’ have statistics under “engagement campaigns” if you selected “building engagement” as a campaign objective. And, you’ll have statistics under “traffic campaigns” if you selected “traffic, sales or leads” as a campaign objective. To create your ad, click on the “plus” sign on the top right hand corner, and select “Create ad”. Choose your campaign goal, which can be either to build brand awareness, boost engagement, or get traffic to your website. Then decide how much you wish to spend in total for the entire campaign. The next step when advertising on Pinterest is selecting a pin you wish to promote. You will have to upload the pin to one of your boards before being able to use Pinterest ads. The next step is very important, it’s when you decide who you wish to advertise on Pinterest to. It could either be one of your existing audiences. Or you could choose to advertise on Pinterest to people based on their interests, keywords they type into Pinterest’s search engine, location, language, device they use to browse Pinterest, or gender. Then make sure you decide on your maximum CPC click. Which means, the maximum amount you’re willing to spend every time someone clicks on your link. Then simply follow the prompts which include providing your address, agreeing to the terms and conditions and your payment details. At the moment, advertising on Pinterest is only available to people who live in the US, Canada or United Kingdom. So I hope you’ve enjoyed this video on how to effectively use Pinterest ads in 5 easy steps. Remember to leave a comment below and subscribe to our channel to receive the latest social media tips straight to your inbox.
Daily Marketing Tactic: Facebook & Instagram Ads EPIC: Brand Awareness Campaigns 014
 
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Hey all, moving into the next part of our series on Facebook and Instagram, we're doing a deep dive into each campaign type starting off with Brand Awareness campaigns. Check it out! Want even more content? Check me out here: Website/Newsletter Signup: https://jeromysonne.com Daily Marketing Subreddit: https://bit.ly/2wrFqje Reddit Profile: https://bit.ly/2wtm7WN Facebook: https://bit.ly/2opjJMl Twitter: https://bit.ly/2opX1Um Linkedin: https://bit.ly/2MEU80j Instagram: https://bit.ly/2wxdppt
Views: 86 Jeromy Sonne
How to Create a Public Awareness Campaign?
 
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► Q: Italy has the highest rate of gambling addiction. As a marketer, how do you advance the no gambling cause? ► Watch full the #Askgaryvee episode here: https://youtu.be/q2dflK2iogU ► Looking for a specific question or answer? Check out my business Search Engine: http://ask.garyvaynerchuk.com ► Subscribe to #AskGaryVee Here - https://www.youtube.com/c/askgaryvee?sub_confirmation=1 -- The #AskGaryVee Show is one entrepreneur's take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets. Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC. Find Gary here: Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary Snapchat: https://www.snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud | https://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com --
Views: 5349 GaryVee Archives
How to Build Brand Awareness Visibility Growth Hacking for Entrepreneurs
 
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The Visibility Marketing Strategies & Growth Hacking Covered Include: Location, location, location! If you work from a specific location or are looking for a space to rent, there’s some great insights to consider here before you do. · Traditional print advertising if you live in a small community is still worth considering, though it does have some limitations (like measurability) · Branding and brand marketing essentials and examples of a brand marketing social media posting campaign · Networking groups and the beauty of MeetUp.com · Speaking opportunities · Webinars · Social media marketing and how to develop a content marketing strategy around SEO social · SEO Social, one of the best ways to get brand visibility is to “Know your words” (your keyword phrases that matter to you and your business..that you have in fact researched, analyzed and developed) · Developing strategic partners and joint venture opportunities and some examples of how this could work for you. · Email marketing one of the most fruitful, efficient and convenient ways to stay visible to your audience, with more ways to leverage strategic partners. · Creating a Facebook group, an online community of shared interests, and how to boost engagement fast with your members and new members. · Paid Facebook ads just for visibility sake….change your mind set about spending money on visibility and you can start as low as $5/day. About the Presenter: Liz Gracia, Founder of http://www.TheAthenaArena.com and http://www.TheMindBodySpiritNetwork.com is a personal brand strategist, intuitive brand builder, digital marketing expert, unwitting mystic & powerful healer who is passionate about understanding levels of consciousness and where true power really exists. She emboldens women entrepreneurs & service based solopreneurs to stake your claim, own your brilliance, and leverage your significant wisdom and expertise with a brilliant branding strategy to supercharge your business with a "Wonder Woman" brand. Liz works just outside of Aspen, CO with community connections in Denver and Boulder, Colorado. She hosts "High Vibe Tribe" TV and leads an online Meetup & business networking group for small business owners across the United States and the world! Check out our High Vibe Tribe TV here: https://www.themindbodyspiritnetwork.com/mind-body-buzz/high-vibe-tribe-tv/ Check out our weekly online Meetup & Business netwroking Group here: http://www.theathenaarena.com/online-meetup-business-networking-group/ Need help with your visibility marketing or personal branding strategies? Schedule a FREE consultation here: https://themindbodyspiritnetworkscheduler.as.me/PersonalBrandStrategist
Views: 14 TheAthenaArena
How To Create Google Adwords Display Ads 2019 | Brand Awareness Campaign Full Tutorial ( In Hindi )
 
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In this video you will learn how to create google display ads 2019 ( Brand Awareness Campaign Full Tutorial In Hindi ). This Campaign is based on keywords and CPM ( cost per impression ) If you have any query related to this campaign or any other topic ( Digital Marketing ), you can comment us. For more updates Follow our pages https://www.facebook.com/TopGurus https://www.linkedin.com/in/top-gurus-220782182/ https://twitter.com/gurus_top https://www.instagram.com/topgurusindia/
Views: 41 Top Gurus

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