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The Ultimate Fashion Marketing Toolkit
 
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Before you launch your brand you need to have a few (read: a lot of) things in place. Here's my ultimate check list of marketing tools you need to get your brand off the ground, and people talking about it! Which tips have you heard of and which work for you? Comment below and let's talk fashion marketing. Takeaways: 1. Branding 2. Verbal Guide 3. Your Logo 4. Product Types 5. Advertising If you are ready to launch your brand then set up a consultation. Email: [email protected] Scaling Retail is the consulting firm for retail globally. Specializing in startup and growth stage ecommerce, brick & mortar, and wholesale. For more tips and exercises for building a fashion website check out Creating Fashion Websites That Sell by Syama Meagher and Nicole Giordano: http://blog.scalingretail.com/product/creating-fashion-websites-that-sell-ebook/ Check out Scaling Retail website for more business ecommerce and retail tips, reviews and more: http://www.scalingretail.com/ Follow us here Instagram: https://instagram.com/scalingretail/ Twitter: https://twitter.com/scalingretail Facebook: https://www.facebook.com/scalingretail LinkedIn: https://www.linkedin.com/company/nyc-retail-consultant
Views: 11164 Scaling Retail
4. How Do You Create Brand Awareness? | #BoFEducation
 
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Imran Amed explains how to build brand awareness in the early years of a business.►► All Episodes: 1. Do You Really Want to Start a Fashion Business? http://bit.ly/2qJ8lh2 2. How Do You Write a Fashion Business Plan? http://bit.ly/2pc9a1S 3. How Do You Finance Your Fashion Business? http://bit.ly/2pSO9bf 4. How Do You Create Brand Awareness? http://bit.ly/2pqGcqZ Watch the full series here: http://bit.ly/1QjU5S5 ►► Get your complimentary BoF Professional membership here: http://bit.ly/2pXJLcm BoF Education, Fashion's Platform for Online Learning: http://bit.ly/2jYk86O Subscribe to The Business of Fashion ►► http://bof.bz/9DZ73082p5J CONNECT WITH THE BUSINESS OF FASHION Web: www.businessoffashion.com Twitter: www.twitter.com/BoF Facebook: https://www.facebook.com/businessoffa... Instagram: www.instagram.com/BoF Newsletter: https://www.businessoffashion.com/reg... ABOUT THE BUSINESS OF FASHION The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, and is an indispensable resource for fashion executives, creatives, students, and entrepreneurs in over 200 countries. It has been described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players”, and “The Industry Bible”, www.businessoffashion.com
GUERRILLA TACTICS FOR MARKETING CLOTHING BRANDS with Designer @JonPhenom
 
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Every fashion line or clothing brand needs to find as many tools as possible to market and create a larger awareness of their goods. Want to start a fashion brand or clothing line? Let clothing brand mentor Jon Phenom help. I offer consultation/ brand coaching for start-ups. +Design +Brand Strategy +Production +Streamlining I love speaking at events or hosting panels. +EMAIL ME Designer.JonPhenom (at) gmail (dot) com +INSTAGRAM: http://instagram.com/jonphenom/ +TWiTTERS http://twitter.com/jonphenom +PERISCOPE https://www.periscope.tv/jonphenom +SNAPCHAT @mr.jonphenom
Views: 36633 Jon Phenom
Digital Marketing Strategies of a Luxury Brand
 
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Watch part 1 here - http://www.youtube.com/watch?v=U83j2km26vE http://www.digitalmarket.asia Starwood Hotels & Resorts' Regional Digital Director Janice Chan takes the first shot in the "points and perks war" before changing tactics to tackle review sites and agency ecosystems.
Views: 27171 DigitalMarketAsia
THE THREE BEST MARKETING STRATEGIES | DailyVee 216
 
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THE THREE THINGS I WOULD SPEND YOUR MARKETING BUDGET ON & BUILDING BUSINESSES FOR 2020 WHILE LIVING IN 2017 watch all of my journey as an entrepreneur HERE: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD watch clouds&dirt HERE: https://www.youtube.com/watch?v=S4bAVgMJo8w -- ♫ "Man in Transition" by Jaymison - https://soundcloud.comjaymisonband ♫ "Victoria" by Sonder - https://soundcloud.com/sonder 💿 : DailyVee Selects:https://soundcloud.com/garyvee/sets/dailyvee-selects-vol-3 -- Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). -- ► Subscribe to My Channel Here http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk -- Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary will be a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow. ---- Follow Me Online Here: Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Planet of the Apps | http://planetoftheapps.com Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP
Views: 161999 GaryVee
How to Promote & Market Your Streetwear Brand (Pt 3)
 
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Reggie Casual breaks down part 3 of starting your streetwear brand by giving the skinny on branding and marketing,. The Casual is the home of international street fashion, culture, and lifestyle from the perspective of Japan. Keep it locked for all the latest from Tokyo and beyond. As always, Keep it Casual. Support The Casual on Patreon! https://www.patreon.com/thecasual Our Amazon Affiliate Link: http://amzn.to/2wfwpu1 See what we have in store! http://mrkt.thecasual.co Follow on social+ http://www.TheCasual.co http://instagram.com/thecasual.co http://facebook.com/thecasual.jp http://twitter.com/thecasual_co
Views: 88960 THE CASUAL
What’s It Like To Work In Marketing & Communications? | #BoFEducation
 
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The Communications Store give an insight as to how role of fashion PR has grown in importance in the digital age, and how you can be a part of it. Read More: http://bof.bz/ZydZ7 Subscribe Here: http://goo.gl/pIDZul
Unique Marketing Ideas for a Clothing Line : Marketing & Advertising
 
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Subscribe Now: http://www.youtube.com/subscription_center?add_user=ehowfinance Watch More: http://www.youtube.com/ehowfinance When marketing a clothing line, you always want to go to great lengths to make sure that you're standing out from the competition. Get unique marketing ideas for a clothing line with help from a Los Angeles-based social media manager and brand designer in this free video clip. Expert: Phil Pallen Filmmaker: John Wilbers Series Description: Sometimes the difference between an unsuccessful business and a successful business rests solely at the feet of the marketing campaign in place. Get tips on running the best marketing campaign possible with help from a Los Angeles-based social media manager and brand designer in this free video series.
Views: 28775 ehowfinance
How to Create the Optimal Content Marketing Strategy
 
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http://www.fanaticsmedia.com Mark Fidelman interviews Mark Schaefer on Content Marketing Strategy. Here's what you'll learn: 1. What Should People Know About Content Marketing Today? 2. Do You Have Any New Content Marketing Distribution Strategies that Can Be Deployed Broadly? 3. Do You Have a Marketing or Social Hack That Is Related to Content Marketing? One of the big reasons that many brands are suffering from “content shock” is that so much content today looks exactly the same. It seems to be a bit lazy and uninspired because of this. Through this realization, Mark found inspiration in an unlikely place; Taco Bell. The fast food chain only utilizes approximately 14 ingredients, yet every month the company comes out with a new concoction. The point made here is that marketers have many ingredients at their disposal, but are not using them in creative or innovative ways Read more: http://www.fanaticsmedia.com/how-to-beef-up-content-marketing-campaigns-in-2016/ -~-~~-~~~-~~-~- Don't miss this one! "Ep 7: How to Get 70 Million Views on Facebook" https://www.youtube.com/watch?v=fkpZ6r-MKt4 -~-~~-~~~-~~-~-
Views: 34315 Fanatics Media
POWERFUL Instagram Marketing Tips For Clothing Brands
 
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ONLINE COURSE: https://instagrammarketingforclothingbrands.com/ Sharing 5 instagram marketing tips for clothing brands to increase engagement (likes, comments, DMS, etc), increase the amount of followers and get more sales. If you own a clothing line or are thinking about starting a clothing brand - Instagram is by far the most effective platform to market your apparel. Apply these instagram marketing techniques to your own business and you will grow tremendously.
Views: 33076 Apparel Success
Marketing Strategies for Online Business | Girl Boss Marketing Tips
 
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DON’T FORGET TO SUBSCRIBE FOR MORE VIDEOS http://bit.ly/2mZaKSJ Hey, Ladies! I hope that you enjoyed this video where I share my top tips for marketing your business online. Remember, having a clear picture of your audience and consistently adding value are the two most important elements of any marketing strategy. Make sure to leave any tips of your own in the description below. Thank you so much for watching. Shine Bright Ladies! ✨✨ ________________________________________­ 👩🏻💻 Want to be a girl boss? Check out these videos 👩🏻💻 HOW TO BE A GIRLBOSS + CREATE YOUR OWN SUCCESS | GIRLBOSS 101 https://www.youtube.com/watch?v=5Zp5loJOObI&list=PL6Sxrmh0Hc5aKV6LnZbrGDb8fgvLuLGPS&index=3 HOW TO SET GOALS FOR 2017 & ACTUALLY ACHIEVE THEM | GIRLBOSS 101 https://www.youtube.com/watch?v=d5nYO1_mXig&t=6s HOW TO HAVE THE BEST YEAR IN 2017 | FINALLY LOSE WEIGHT OR BE SUCCESSFUL https://www.youtube.com/watch?v=Qrnx2-JneDs&index=2&list=PL6Sxrmh0Hc5aKV6LnZbrGDb8fgvLuLGPS MORNING ROUTINE OF A SUCCESSFUL GIRLBOSS https://www.youtube.com/watch?v=ua0KaFqtIno&t=3s BULLET JOURNALING 101 | A SIMPLE HOW TO BULLET JOURNAL TUTORIAL https://www.youtube.com/watch?v=YcRz37zy-x4&t=79s 5 TIPS TO BE MORE PRODUCTIVE AND ORGANISED https://www.youtube.com/watch?v=Xh0ETErHn_g ________________________________________ My Business Coaching http://www.themaycollective.com.au IG: @themaycollective.coaching Facebook: https://www.facebook.com/themaycollectivecoaching MAILING ADDRESS Erin Henry PO BOX 204 Highpoint City VIC 3032 Email for Collaboration: [email protected] ________________________________________ Hi everyone, welcome to my YouTube channel! My name is Erin, and I am an entrepreneur and business coach from Melbourne Australia. My passion in life is helping others break through their personal barriers to achieve success beyond their wildest dreams. This video is not sponsored.
Views: 12433 Erin May Henry
Marketing Plans for Fashion : Marketing & Advertising
 
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Subscribe Now: http://www.youtube.com/subscription_center?add_user=ehowfinance Watch More: http://www.youtube.com/ehowfinance Marketing plans for fashion include the classic elevator pitch, among others. Learn about marketing plans for fashion with help from a Los Angeles-based social media manager and brand designer in this free video clip. Expert: Phil Pallen Filmmaker: John Wilbers Series Description: Sometimes the difference between an unsuccessful business and a successful business rests solely at the feet of the marketing campaign in place. Get tips on running the best marketing campaign possible with help from a Los Angeles-based social media manager and brand designer in this free video series.
Views: 4610 ehowfinance
How Zara Took Over The Industry Using Fast Fashion
 
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Today, we’re going to look at the history of Zara, its parent company Inditex, and the fashion industry in general, to see how it became possible to create such a high churn rate in the fashion industry. An average American will throw away 77 pounds of clothing every year. And that’s true across the majority of the western world. That is two suitcases of clothes, just dumped. Zara’s first store opened in 1975, in a city called A Coruna in northern Spain. Owners Amancio Ortega and Rosalia Mera had wanted to name it after a favorite Greek film called Zorba the Greek, but a bar on their street had already beat them to the punch, so they settled for Zara, since they had already had the letters made for the sign. Inditex was set up in 1985 as holding company for Zara and the manufacturing plants. They went on to set up and take-over many other high-street brands that follow Zara’s format; such as Pull and Bear, Bershka and Stradivarius. They now have over 6000 stores globally. Zara’s early business model was to create similar copies to high end lines but at an affordable price. As they expanded through Spain, Ortega pushed the idea of instant fashion, where Zara could react incredibly quickly to new trends so they could put new lines on the shelves in a fraction of the normal time. -----------------Support the channel: Support this channel: https://www.patreon.com/alexberman SUBSCRIBE for more videos like this: http://youtube.com/alxberman?sub_confirmation=1 Check out our Digital Agency Marketing Podcast: https://itunes.apple.com/hr/podcast/digital-agency-marketing-1/id1200614219?mt=2&ls=1 Need lead generation or marketing support for your agency? Check out http://experiment27.com . /// R E S O U R C E S Get the sales and service agreement we use to close business (free client contract template) [$1,000 value]: http://bit.ly/2mpyFLs Get the actual questions we use to qualify clients on the first call: https://experiment27.lpages.co/discovery-call-structure-and-questions/ Free Sales Courses: https://experiment27.teachable.com/ __ /// MORE FROM ALEX Subscribe for more videos: http://youtube.com/alxberman The Alex Berman Podcast: https://itunes.apple.com/hr/podcast/digital-agency-marketing-1/id1200614219 __ /// WORK WITH ALEX More enterprise clients for your agency: http://experiment27.com Turn your book into a documentary: https://loreliapictures.com/ Book a one on one with Alex: http://experiment27.com/consult __ /// BUSINESS INQUIRIES: For sponsorships you can reach me at: [email protected] __ /// R E S O U R C E S Get the sales and service agreement we use to close business (free client contract template) [$1,000 value]: http://bit.ly/2mpyFLs Get the actual questions we use to qualify clients on the first call: http://bit.ly/2vqZCyK Get the proposal template you can use to sell 5 and 6 figure deals: http://bit.ly/2NqiPJw Free Sales Courses: https://experiment27.teachable.com/ __ /// WORK WITH ALEX More enterprise clients for your agency: http://experiment27.com Turn your book into a documentary: https://loreliapictures.com/ Work one-on-one with Alex: http://experiment27.com/consulting __ /// SHIRTS & HOODIES http://wohello.com __ /// MORE FROM ALEX Subscribe for more content like this: https://www.youtube.com/user/alxberman?sub_confirmation=1 The Alex Berman Podcast: iTunes: https://itunes.apple.com/us/podcast/the-alex-berman-podcast/id1200614219?mt=2 Spotify: https://open.spotify.com/show/6fnAZkjzRhtPYvsZkcMmjK?si=7gwE0NuPSqSMFpGM9MskGg __ /// BUSINESS INQUIRIES: For sponsorships you can reach us at: [email protected]
Views: 37740 Alex Berman
5 Tips for Creating a More Effective Retail Marketing Plan
 
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Want to grow your eCommerce business but don't know where to start? An effective marketing plan is a foundational element to any sustainable + successful business. In our first vlog, I provide 5 tips for creating a more effective marketing plan. * * * R E A D T H E R E T A I L B L O G * * * Catch up on past posts on our website: https://www.retailbliss.ca/blogs/retail * * * F R E E R E T A I L 1 0 1 C O U R S E * * * If you'd like to register for my FREE retail 101 course (as mentioned in the video), click here: http://goo.gl/pWTiOp * * * L E T ' S G E T S O C I A L * * * Follow Retail bliss on social media to get notified first when new vlogs, and blog posts are added. http://www.instagram.com/retailbliss http://www.twitter.com/retailbliss http://www.facebook.com/retailbliss.ca
Views: 6428 The eCommerce Maven
The Fashion Strategy - Why do some fashion organizations succeed and others don’t?
 
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Get your free chapter when the book launches: http://eepurl.com/c1SlLP Learn more: https://fashionbuyingmerchandising.com/2017/09/01/the-fashion-strategy-business-book/ Why do some fashion organizations succeed and others don’t? How do the best fashion brands achieve long lasting success? What do the best fashion companies do that set them apart? Why some companies make it to the top only to go bankrupt a few years later? Is fashion dying? Some seem to think so. Or is it merely a matter of mismanagement? Ralph Lauren closed his flagship Polo store. But Amancio Ortega’s fashion empire is still strong, making him one of the richest men in the entire world across all industries. In this book, we will examine what makes a great fashion company and brand. We look at five key dynamics from various perspectives: • Leadership • Problem solving • Vision • How we see our people • Building creativity and innovation There is no magic bullet that solves everything. There is no overnight success. But there are tested techniques that, when used consistently, build the momentum of an organization until it is unstoppable. It takes a certain amount of toughness to get there, and Michael Kors said it best, “fashion is not for sissies.”
Consumer and Retail Trends in 2018
 
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Retail isn't dying... it's evolving. Join Syama as she gives us a deeper look into the shifts to take place in 2018. Takeaways: - Customer-Centricity - Voice Search - Co-Retailing & More! For expert insights on today’s ever-evolving fashion industry, enjoy a complimentary preview of our special edition white paper: “The Age of the Emerging Designer” http://blog.scalingretail.com/product/age-emerging-designer-complimentary-preview-version Check out the Scaling Retail website for more marketing advice and other retail business insights: http://www.scalingretail.com/ Follow us on: Instagram: https://instagram.com/scalingretail/ Twitter: https://twitter.com/scalingretail Facebook: https://www.facebook.com/scalingretail LinkedIn: https://www.linkedin.com/company/nyc-retail-consultant
Views: 30024 Scaling Retail
Stacy Anderson - MA Strategic Fashion Marketing
 
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Student: Stacy Anderson. Course: http://www.arts.ac.uk/fashion/courses/graduate-school/business-and-management/ma-strategic-fashion-marketing/
Marketing Strategy in Fashion by stephen Doyle Part 1
 
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Uploaded with Free Video Converter from Freemake http://www.freemake.com/free_video_converter/
Views: 587 fionda23
Steve Jobs' amazing marketing strategy - MUST WATCH
 
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Check out these books about Steve Jobs: * Steve Jobs: https://amzn.to/2PGH3nM * The Presentation Secrets of Steve Jobs: https://amzn.to/2JB1j55 * Becoming Steve Jobs: https://amzn.to/2QgZKf8 * Steve Jobs: The Man Who Thought Differently: https://amzn.to/2AHIqdQ * Steve Jobs (Movie): https://amzn.to/2CZgLq3 Steve Jobs shares his amazingly different approach to marketing and how he used it to build Apple into one of the largest companies in the world. * Join my BELIEVE newsletter: http://www.evancarmichael.com/newsletter/ Transcript: To me….marketing is about values. This is a very complicated world. It’s a very noisy world. And we’re not going to get a chance to get people to remember much about us. No company is! And so, we have to be really clear on what we want them to know about us. Now Apple, fortunately, is one of half-a-dozen best brands in the whole world. Right up there with Nike, Disney, Coke, Sony — it is one of the greats of the greats. Not just in this country, but all around the globe. But even a great brand needs investment and caring if it’s going to retain its relevance and vitality. And the Apple brand has clearly suffered from neglect in this area in the last few years. And we need to bring it back! The way to do that is NOT to talk about speeds and fees. It’s NOT to talk about bits and mega-hertz. It’s NOT to talk about why we are better than Windows. The dairy industry tried for 20 years to convince you that milk was good for you. It’s a lie, but they tried anyway. And the sales were falling. And then they tried “Got milk” and the sales went up. “Got milk” wasn’t even talking about the product. In fact, it focuses on the absence of the product. But the best example of all, and one of the greatest jobs of marketing that the universe has ever seen, is Nike. Remember, Nike sells a commodity. They sell shoes!!! And yet, when you think of Nike you feel something different than a shoe company. In their ads, as you know, they don’t ever talk about the product. They don’t ever tell you about their air soles and why they are better than Reebok’s air soles. What does Nike do in their advertising? They honor great athletes. And they honor great athletics. That’s who they are, that’s what they are about! Apple spends a fortune on advertising — you’d never know it….you’d never know it! So…when I got here, Apple just fired their agency and there was a competition with 23 agencies that…you know…four years from now we would pick one. And we blew that up and we hired Chiat\Day, the ad agency that I was fortunate enough to work with years ago and created some award winning work including the commercial voted the best ad ever made, 1984 (by Advertising Professionals). And…we started working about eight weeks ago, and the question we asked was, “Our customers want to know who is Apple and what is it that we stand for…where do we fit in this world?” And what we’re about isn’t making boxes for people to get their jobs done — although we do that well. We do that better than almost anybody, in some cases. But Apple is about something more than that! Apple at the core…its core value — is that, we believe that people with passion can change the world for the better. That’s what we believe! And we have had the opportunity to work with people like that. We’ve had the opportunity to work with people like you; with software developers, with customers, who have done it. In some big, and some small ways. And we believe that, in this world, people can change it for the better. And that those people who are crazy enough to think that they can change the world are the ones that actually do! And so, what we’re going to do in our first brand marketing campaign in several years, is to get back to that core value! A lot of things have changed. The market is in a total different place than where it was a decade ago. And Apple is totally different — and Apple’s place in it is totally different. And believe me, the products, and the distribution strategy, and the manufacturing are totally different…and we understand that. But values and core values — those things shouldn’t change. The things that Apple believed in at its core, are the same things Apple really stands for today. ENGAGE * Subscribe to my channel: http://www.youtube.com/subscription_center?add_user=Modelingthemasters * Leave a comment, thumbs up the video (please!) * Suppport me: http://www.evancarmichael.com/support/ CONNECT * Twitter: https://twitter.com/evancarmichael * Facebook: https://www.facebook.com/EvanCarmichaelcom * Google+: https://plus.google.com/108469771690394737405/posts * Website: http://www.evancarmichael.com EVAN * About: http://www.evancarmichael.com/about/ * Products: http://www.evancarmichael.com/zhuge/ * Coaching: http://www.evancarmichael.com/movement/ * Speaking: http://www.evancarmichael.com/speaking/
Views: 1385292 Evan Carmichael
eCommerce Marketing Strategies - 12 Killer Tips
 
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Watch this video to discover 12 killer eCommerce marketing strategies and tips: https://www.ecommercemarketing360.com/ecommerce-marketing-overview/ Tips covered in video: Tip #1 - Use a good cart. Shopify, WooCommerce, BigCommerce Tip #2 - Optimize your product pages both with regards to SEO and Design, product title, description, images, trust badges, reviews, video Tip #3 - Schema markup for google rich cards (schema markup testing tool) Tip #4 - Optimize your product feed via Google Merchant center Tip #5 - Run Google shopping ads Tip #6 - Run dynamic retargeting campaigns across Google display and YouTube. As well as retargeting ads across FB and Instagram Tip #7 - Run FB and Instagram ads and retargeting on those channels as well. Target a very tight demographic of people that fit your brand. Tip #8 - Invest in social media management, build an organic following. Tip #9 - Automate email marketing (holiday, birthdays) and send end of month promotions. Tip #10 - SMS VIP deals Tip #11 - Use a CRM and hire a sales and support person. Follow up call customers. Ask for reviews, sales packages, learn about their needs, ask for referrals, ask to share on social. Kill customer service Tip #12 - create a customer care package. Nice branding. Use to get amazon buyers to buy from your site next time. Include coupon. --- Presented by: JB Kellogg JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire's brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor's Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he's learned in life and while growing Madwire. JB Kellogg on LinkedIn: https://www.linkedin.com/in/jb-kellogg-8567a029/ --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 288031 Marketing 360
Clothing Line Sales Strategy : Marketing, Branding, & Work Life
 
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Subscribe Now: http://www.youtube.com/subscription_center?add_user=ehow Watch More: http://www.youtube.com/ehow Clothing line sales strategies require you to make sure that you are communicating what is truly unique about your items. Learn about a great clothing line sales strategy with help from the President of Lion'esques Style in this free video clip. Expert: Melissa Gonzalez Bio: Trends expert Melissa Gonzalez was once a top executive on a Wall Street trading floor. Filmmaker: Josh Tomozolli Series Description: Marketing and branding are concepts that are designed to make your product or service as appealing as possible to your intended audience. Get tips on marketing, branding and work life with help from the President of Lion'esques Style in this free video series.
Views: 7012 eHow
How to Launch Your Fashion PR Strategy
 
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PR firms can cost anywhere from $1,000-$10,000/month - that's not very realistic for most startup fashion brands. Here's how you can get started on your own... Takeaways: 1. Sign up for BuzzSumo. 2. Have a Targeted List Building Strategy. 3. Understand That "No" Means "Not Right Now". 4. Nurture Your Relationships. 5. Have a PR Strategy and Timeline. For tips and exercises for building a fashion website, check out: Creating Fashion Websites That Sell by Syama Meagher and Nicole Giordano: http://blog.scalingretail.com/product/creating-fashion-websites-that-sell-ebook/ Check out the Scaling Retail website for more marketing advice and other retail business insights: http://www.scalingretail.com/ Follow us here: Instagram: https://instagram.com/scalingretail/ Twitter: https://twitter.com/scalingretail Facebook: https://www.facebook.com/scalingretail LinkedIn: https://www.linkedin.com/company/nyc-retail-consultant
Views: 1661 Scaling Retail
How Luxury Brands Appeal To Affluent Buyers' Ego - How To Sell High-Ticket Products & Services Ep.15
 
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Again, EXCLUSIVITY is the key to the rich. Watch the whole powerful series here: https://www.youtube.com/playlist?list=PLEmTTOfet46PlgDZSSo-gxM8ahZ9RtNQE In this video, Dan STRESSES the power of applying exclusivity in sales. ★☆★BONUS FOR A LIMITED TIME★☆★ You can download Dan Lok's best-selling book F.U. Money for FREE: http://buyersego.danlok.link ★☆★ SUBSCRIBE TO DAN'S YOUTUBE CHANNEL NOW ★☆★ https://www.youtube.com/user/vanentrepreneurgroup?sub_confirmation=1 Dan Lok, a.k.a. The King of High-Ticket Sales, is one of the highest-paid and most respected consultants in the luxury and “high-ticket” space. Dan is the creator of High-Ticket Millions Methodology™, the world's most advanced system for getting high-end clients and commanding high fees with no resistance. Dan is one of the rare keynote speakers and business consultants that actually owns a portfolio of highly profitable business ventures. Not only he is a two times Tedx opening speaker, he's also an international best-selling author of over 12 books and the host of Shoulders of Titans show. Dan's availability is extremely limited. As such, he's very selective and he is not cheap. But if you think you or your brand might benefit from one-on-one interaction with Dan, visit http://danlok.com ★☆★ WANT TO OWN DAN'S BOOKS? ★☆★ http://www.amazon.com/Dan-Lok/e/B002BLXW1K ★☆★ NEED SOLID ADVICE? ★☆★ Request a call with Dan: https://clarity.fm/danlok ★☆★ CONNECT WITH DAN ON SOCIAL MEDIA ★☆★ Blog: http://www.danlok.com/blog/ Podcast: http://www.shouldersoftitans.com/ Facebook: https://www.facebook.com/danlokfan/ Twitter: https://twitter.com/danthemanlok Instagram: https://www.instagram.com/danlok/ YouTube: https://www.youtube.com/user/vanentrepreneurgroup Linkedin: https://www.linkedin.com/in/danlok Meetup: http://www.meetup.com/Vancouver-Entrepreneurs-Group-Business-Network/ Amazon: http://www.amazon.com/Dan-Lok/e/B002BLXW1K Keywords: big ticket sales, high ticket sales, high ticket selling, charge more money, increase prices, dan lok, preimum prices, luxury marketing expert, luxury selling, luxury sales, mastermind group, high level mastermind, high end clients, high end marketing, affluent clients, selling to affluent, affluent chinese, marketing to affluent, consultant, coach, consulting, coaching, speaking, speaker, lead generation, generate leads, professional services, coaching group, done for you service, high ticket sales funnel, closing sales, event marketing This video is about: How Luxury Brands Appeal To Affluent Buyers' Ego - How To Sell High-Ticket Products & Services Ep.15 https://youtu.be/bZhY3vkxDTE https://youtu.be/bZhY3vkxDTE
Views: 46841 Dan Lok
Omnichannel: Retail (R)evolution | Kilian Wagner | TEDxHSG
 
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Today consumers are demanding. They expect merchandise to be available online, but also a trustful and impeccable in-store service. To remain competitive, businesses must therefore act fast and smart. Illustrating his thoughts with inspiring example from some of today’s largest retail players, Kilian Wagner, CEO of a very innovative Swiss start-up, gives us insights on his retail strategy and on how Omni-channelling might just be the quiet revolution we have all been waiting for. Kilian Wagner, rethinks retail by holistically engaging with customers across online and offline worlds and bringing fashion to the optical industry. CEO of VIU, a Swiss eyewear startup shaking up the optical industry with a premium eyewear concept that breaks with norms through vertical integration and omnichannel retail. Seamlessly combining online and offline channels VIU is building holistic customer experiences, while offering premium and sustainable products at revolutionary prices. Founded in Switzerland in 2013 VIU is active in Germany, Austria and Switzerland, operating 17 own flagshipstores, proprietary online channels and more than 20 partnerstores. Prior to VIU, Kilian worked 5 years as a strategy consultant at McKinsey & Company, leading projects in different industries (Telecoms, Banking, Media, Consumer Goods) with focus on growth strategy and market entry. He holds a M.A. in Business Administration from the University of St.Gallen (HSG). This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx
Views: 70334 TEDx Talks
How to Launch a Luxury Startup
 
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So you want to launch a luxury brand? Learn exactly what it takes to launch a luxury startup - from positioning your brand to choosing the right marketing strategies. Takeaways: 1. Understand what customers want. 2. Look at the competitive matrix. 3. Get significant startup capital together. 4. Be in it for the long-haul game. 5. Set it up for customers to engage with your brand in at least 6 touchpoints. Recommended Reading "DTC Update: The Latest Direct-to-Consumer Business Models and Strategies" http://blog.scalingretail.com/dtc-update-latest-direct-consumer-business-models-strategies/ "How to Create a Lifestyle Brand" http://blog.scalingretail.com/create-lifestyle-brand/ Check out the Scaling Retail website for more business e-commerce and retail tips, reviews and more: http://www.scalingretail.com/ Follow us here Instagram: https://instagram.com/scalingretail/ Twitter: https://twitter.com/scalingretail Facebook: https://www.facebook.com/scalingretail LinkedIn: https://www.linkedin.com/company/nyc-retail-consultant
Views: 36157 Scaling Retail
Fashion Marketing Strategies: Free ebook Download
 
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Need some marketing strategies for your online store? Watch this short video for an overview of our new eBook, "Fashioning Your Retail Empire Online". Fashion marketing experts will take you through the steps to brand, design, and outfit your store to keep your clientele thrilled. Download the eBook here: https://material.com/blog/post/ecommerce-fashion-selling-ebook/ Subscribe to our YouTube channel: https://www.youtube.com/c/materialcommerce
Views: 430 Material
Marketing Strategy in Fashion by stephen Doyle Part 3
 
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Uploaded with Free Video Converter from Freemake http://www.freemake.com/free_video_converter/
Views: 118 fionda23
How To Get Sales Online- Fashion Ecommerce
 
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Congratulations! You have started your website, uploaded your kickass products and now you need some tips on How to get your product out there. 1. Get To Know Your Backend 2. Pitch Your Site 3. Start Your Digital Marketing Strategy 4. Don't Forget About Direct Marketing Campaigns 5. Make Sure You Have Engaging Captivating Content Did you find this video helpful? Need more tips? Leave a comment below, so we can chat! Thank you for watching. For more tips and exercises for building a fashion website check out Creating Fashion Websites That Sell by Syama Meagher and Nicole Giordano: http://blog.scalingretail.com/product/creating-fashion-websites-that-sell-ebook/ Check out Scaling Retail website for more business ecommerce and retail tips, reviews and more: http://www.scalingretail.com/ Contact Syama for any questions: [email protected] Follow us for here Instagram: https://instagram.com/scalingretail/ Twitter: https://twitter.com/scalingretail Facebook: https://www.facebook.com/scalingretail LinkedIn: https://www.linkedin.com/company/nyc-retail-consultant Best Syama
Views: 10982 Scaling Retail
How to Use Instagram to Drive Sales for Fashion Brands
 
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Instagram is a great channel to grow your brand awareness, but did you know you could activate it to get more traffic to your site and grow your sales? Use Instagram to grow your fashion business, not just make it popular.
Views: 7442 Scaling Retail
6 MARKETING MISTAKES NEW STREETWEAR BRANDS MAKE!
 
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Here are some tips on things you should avoid doing when marketing, promoting or pitching your new streetwear brand. I hope you guys enjoy this video! It's a bit different from my usual discussion videos but it was a lot of fun to make and I hope it helps a lot of you who currently have a brand or plan on eventually starting one. Social media marketing is really key nowadays for any business and by avoiding some of these common mistakes made by a lot of new brands it will allow you to standout and seem more professional. Thank you for watching! - Alex Business Email: [email protected] Instagram: https://instagram.com/lorddzevallos/ https://instagram.com/finnthehypebeast/ Twitter: https://twitter.com/lordzevallos DePop: https://www.depop.com/lordzevallos Grailed: https://www.grailed.com/users/62701-lordzevallos/wardrobe SUBSCRIBE TO MY OTHER CHANNELS! https://www.youtube.com/channel/UCLl7DbPnwfrKLVia9tBQYSQ https://www.youtube.com/channel/UCJpNDng000z0YZMZqAxIEeA Music: None Tags: Streetwear Marketing Advice | How To Market Your Streetwear Brand | Starting a New Streetwear Brand | Streetwear Fashion Trends 2017 | Tips for marketing your new streetwear brand | How to Promote & Market Your Streetwear Brand If you have scrolled down this far let me know if you would like this to become a new series more focused on discussing the business aspect of streetwear/youtube etc etc.
Views: 25384 Alex Zevallos
BA (Hons) Fashion Branding and Marketing at the University of West London
 
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Learn more about the course: http://www.uwl.ac.uk/FashionMarketing Explore specialist fashion brand design and strategy, and fashion marketing. The course covers fashion brand management, fashion marketing and fashion retail. You will develop an understanding of marketing strategies for retailers from value high street to luxury sectors. You will research current global trends while considering aspects such as ethics, social marketing and corporate responsibility.
Digital Marketing with Drew Elliott | The Business of Fashion
 
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Take our self-directed course through the foundations of Digital Marketing. From effective influencer strategies to achieving virality and entertaining your audience, learn the magic and math behind successful digital content from Drew Elliott, the man who can #BreakTheInternet. Click here to learn more ►► https://bit.ly/2HOZOOL CONNECT WITH THE BUSINESS OF FASHION Web: www.businessoffashion.com Twitter: www.twitter.com/BoF Facebook: https://www.facebook.com/businessoffa... Instagram: www.instagram.com/BoF Newsletter: https://www.businessoffashion.com/reg... ABOUT THE BUSINESS OF FASHION The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, and is an indispensable resource for fashion executives, creatives, students, and entrepreneurs in over 200 countries. It has been described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players”, and “The Industry Bible”, www.businessoffashion.com
Holiday Sales Strategy Planning for Fashion Brands
 
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While it might seem early to be thinking about holiday sales already, let me assure you- you need to start thinking now! In this short video I discuss a few strategies to get you going. Please feel free to share with other designers and brands that might need a little nudge to start planning :) EBOOK: Holiday Sales Planning at Any Time Of The Year: http://blog.scalingretail.com/product/holiday-sales-planning-at-any-time-of-the-year-ebook/ For more tips and exercises for building a fashion website check out Creating Fashion Websites That Sell by Syama Meagher and Nicole Giordano: http://blog.scalingretail.com/product/creating-fashion-websites-that-sell-ebook/ Check out Scaling Retail website for more business ecommerce and retail tips, reviews and more: http://www.scalingretail.com/ Contact Syama for any questions: [email protected] Follow us here Instagram: https://instagram.com/scalingretail/ Twitter: https://twitter.com/scalingretail Facebook: https://www.facebook.com/scalingretail LinkedIn: https://www.linkedin.com/company/nyc-retail-consultant Excerpt from the Transcript! So the very first thing that you want to do as you're figuring out what you're going to do for the holiday is say to yourself, "Well, what's my assortment planning looking like? What are the styles that I'm going to be pushing for the holiday? Are these the same styles that I've been trying to push and sell for fall-winter, or is there something new? Is there a new collection? Maybe a couple of new styles?" If you have something new, great. If you don't, don't worry. You can still re-market and reconfigure what it is that you are pushing and selling for fall-winter, and make it have a more holiday focused marketing strategy. Pop Up Shops are an excellent way of getting in front of your customer. If you currently have an e-commerce platform and you're looking for a way to bridge that relationship, a Pop Up Shop in a strategic market is really going to help you figure out, "Are my products really marrying and getting matched up with the right customer base? Is my customer really reacting to my products the way that I want?" Almost a little bit of holiday marketing/price point analysis and kind of doing some behind the scenes work to figure out, "How are my customers really reacting to my product when they get to touch it, feel it, and ultimately they get to experience it and hopefully buy it?" So this is just one way of taking an e-commerce platform and turning it into something a little bit more tactile. The other thing you want to start to take a look at when you're looking at holiday, is really digital marketing. You know, this is a great opportunity to start to plan out how you're going to seed the market with Facebook ads, potentially Google AdWords, and how you're going to get people to drive traffic to your site, and potentially link up to any of your holiday promos. Now, as we know, all brands have holiday promos. You won't be the first. A lot of brands are hesitant to put things on markdown, or do two for ones, or give 25% off coupons. But if there's any time in the year you're going to do that, this is going to be the time. As you're starting to plan out what that digital marketing strategy looks like, plan it out in a very cohesive manner. Take a look at what the graphic assets are that you need. What are the assets you're going to need on your website in order to support those graphic assets out on Facebook? And ultimately, what's your budget going to be like, when you push those ads out? Your advertising, again, starts in October and slowly starts to ramp up. When you take a look at the sale cadence, October, usually things are pretty much full price. Come November, you're going to start to see people discounting things at 25 to 40% off, right around Thanksgiving. And then come the holiday, really the Christmastime, which would be the 21st through the 25th, you're going to start to see deeper discounts being taken, somewhere up to 50%. So start to take a look at like minded brands that are within your sphere. So if you're an accessories brand, look at clothing brands, vice versa. If you're an e-commerce platform and you're looking at a brand that does traditionally wholesale, maybe there's an opportunity for you to do some cross marketing. Maybe there's an opportunity for you to get in front of that wholesalers, buyers, through that cross marketing. This is a fantastic time for you to sit down and say, "How can I leverage the three most important months of my selling year and really get the most benefit out of it from a marketing and sales and branding standpoint?"
Views: 2008 Scaling Retail
5 Online Marketing Strategies For Beauty Businesses
 
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I received a question asking me to give some online marketing strategies, so in this video I do just that. You'll learn five tips you can use to market your online business. You can get my book Fully Booked here: http://bit.ly/FULLYBOOKED Learn more about Million Dollar Stylist® LIVE! here: http://www.milliondollarstylist.com/live-events/milliondollarstylist/ ♦ Want More Videos? ♦ Subscribe to my channel to see more! ♦ Find Me Online ♦ PERISCOPE: @marquettabreslin TWITTER: http://twitter.com/MarquettaB WEBSITE: http://MarquettaBreslin.com/ INSTAGRAM: http://instagram.com/marquettabreslin FACEBOOK: https://facebook.com/MarquettaBreslinFanPage PINTEREST: http://pinterest.com/marquettabre/
Views: 59405 Marquetta Breslin
Marketing Strategy in Fashion by stephen Doyle Part 2
 
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Uploaded with Free Video Converter from Freemake http://www.freemake.com/free_video_converter/
Views: 118 fionda23
Creative Retail Sales Ideas for Clothing : Marketing, Branding, & Work Life
 
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Subscribe Now: http://www.youtube.com/subscription_center?add_user=ehow Watch More: http://www.youtube.com/ehow Creative retail sales ideas for clothing will help separate your brand from the competition. Get creative retail sales ideas for clothing with help from the President of Lion'esques Style in this free video clip. Expert: Melissa Gonzalez Bio: Trends expert Melissa Gonzalez was once a top executive on a Wall Street trading floor. Filmmaker: Josh Tomozolli Series Description: Marketing and branding are concepts that are designed to make your product or service as appealing as possible to your intended audience. Get tips on marketing, branding and work life with help from the President of Lion'esques Style in this free video series.
Views: 26756 eHow
Marketing Fragrance | School of Fashion Merchandising | Academy of Art University
 
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Students of Fashion Merchandising present a fragrance brand for their class. Guest Massimo Redaelli, founder of PRIMA Management & Entertainment, gives the students feedback. For more Guest Speaker Videos, please visit: https://speakers.academyart.edu/ Subscribe: https://www.youtube.com/user/academyofartu Established in 1929, Academy of Art University is the largest accredited private art and design school in the US. Visit http://academyart.edu to learn about total costs, median student loan debt, potential occupations and other information. Interested in learning more? Follow us below Visit us on the web: http://academyart.edu Like us on Facebook: https://www.facebook.com/AcademyofArtUniversity Follow us on Twitter: https://twitter.com/academy_of_art https://www.youtube.com/user/academyofartu
Marketing Fashion, Second edition: Strategy, Branding and Promotion
 
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Marketing Fashion, Second edition: Strategy, Branding and Promotion
Views: 98 Lance Maldonado
Fashion Thinking - Deliver Innovative Retail Like a Fashion Designer
 
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Learn what fashion thinking is and how to integrate principles of fashion thinking into any retail business. Everything from integrating trends into sales and marketing strategies to anticipating the new and remixing the old is covered. See more videos and content from Retail's BIG Show at http://bigshow16.nrf.com.
Innovative Marketing Ideas
 
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Eight Innovative Marketing and brand ideas Cool marketing tips Also watch Experience Marketing https://youtu.be/f4iQ3TCbqTk Keywords: Take all you can if you break it Brilliant advertising strategies Proven marketing concepts Branding strategy marketing tips for small businesses Marketing strtaegies marketing management marketing strategies in India Consumer marketing tips and strategies marketing lecture advertising and marketing tips how to gain publicity great brand positioning strategies examples of great marketing
Views: 171259 Positive Revolution
Fashion retail strategies: is omni-channel the future?
 
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#MaFash - 03 Omni-channel is currently the buzzword in the business of fashion for retail and marketing activities. But just how widespread is it today among brands and how successful is it really as a strategy? In the new episode of the #MaFash videoblog Stefania Saviolo, Director of the Luxury & Fashion Knowledge Center at SDA Bocconi, explores and explains.
Views: 1192 UniBocconi
Fashion Marketing Degrees & Schools
 
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http://www.degreeheroes.com Earn a degree online or on campus. Fashion Marketing and Management integrate the creative and business aspects of the fashion industry that employers demand. Incorporating marketing strategies and management skills, the programs encompass current technology and a complete understanding of the fashion industry. Search top art schools and art programs, then request free information from as many design schools as you like. Taking the first step towards achieving a highly respected degree in design is only a few clicks away!
Views: 2285 hotdesignschools
How to Create a Lifestyle Brand
 
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Wondering what it takes to become a brand with an influence? Here are 3 ways to hone in on your strategic placement within the retail marketplace. You're welcome! For expert insights on today’s ever-evolving fashion industry, enjoy a complimentary preview of our special edition white paper: “The Age of the Emerging Designer” http://blog.scalingretail.com/product/age-emerging-designer-complimentary-preview-version Check out the Scaling Retail website for more marketing advice and other retail business insights: http://www.scalingretail.com/ Follow us on: Instagram: https://instagram.com/scalingretail/ Twitter: https://twitter.com/scalingretail Facebook: https://www.facebook.com/scalingretail LinkedIn: https://www.linkedin.com/company/nyc-retail-consultant
Views: 4531 Scaling Retail
Workshop with Bikkembergs - Fashion Marketing - From Strategy to Branding Master | IED Milano
 
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Workshop in collaboration with Bikkembergs. More info: http://po.st/fashion_marketing Follow us on: IED Official Facebook: http://po.st/FB_IED IED Official Instagram: http://po.st/IG_IED IED Milano Facebook: http://po.st/FB_IEDMI IED Milano Instagram: http://po.st/IG_IEDMI
Fashion Week London Fashion Marketing Strategy
 
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http://youtu.be/TSlDX5YpqxQ London Fashion weeks are the best! Specially the London Fashion Week and Fashion Shows during this time have always been great places for connecting with people from all areas of the fashion industry. From designers to fashion brands and manufacturing to marketing and advertising. We have worked with established and up-coming fashion designers and fashion brands in the areas of fashion SEO, fashion social media and online fashion advertising. WEBSITE: http://l-marketing-group.com/seo/fashion-industry-internet-marketing-social-media/ FACEBOOK: https://www.facebook.com/socialmedialmg TWITTER: https://twitter.com/lmarketinggroup LinkedIn: http://linkedin.com/company/l-marketing-group
Views: 113 Cosgrove Bowen
Influencer Marketing, Personal Branding Strategy, Changing the Education System | AskGaryVee 240
 
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-- ► Subscribe to My Channel Here http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk QOTD: 27:45 : Who is the last person that you positively impacted? #TIMESTAMPS: 2:55 : What's your perspective on Document V/S Creating? 7:33 : How to build a fitness social media platform using influencers? 16:55 : How would you work with VaynerTalent Clients for Personal Branding in the music industry? 22:15 : Top 2 things you would change in high school education for struggling students? -- Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary will be a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow. ---- Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). ---- Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP Follow Me Online Here: Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary Snapchat: https://www.snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud | https://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Planet of the Apps | http://planetoftheapps.com iTunes Podcast | http://apple.co/1QxEM7m Wine Library | http://winelibrary.com
Views: 192591 GaryVee
WE ARE SUPREME | A Documentary about Brand Culture & Exclusivity
 
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'We are Supreme' is a short film/documentary which explores the idea of brand culture today, asking why exclusivity affects the way we view fashion and everything that comes with it. Including interviews with fashion designer, Ricky Wesley Harriott and fashion merchandiser, Wendy Williams - we try to find out why we're spendingso much of our salaries on big name brands. Directed & Edited by Ki Griffin Camera by Shaquille Allen & Junior Shirley Many thanks to all the participants! Find me on... Instagram | https://www.instagram.com/chroma.ki/ Facebook | https://www.facebook.com/itschroma.ki/ Music Sources: ArgoFox | Royalty Free Music (https://www.youtube.com/watch?v=nRa-eGzpT6o) AndrewG | Background Music for Videos (https://www.youtube.com/watch?v=TwZ-EwgKA1o) e-soundtrax | Background music for videos (https://www.youtube.com/watch?v=jy3dDwrHDKE)
Views: 47519 ki griffin

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